Smarter Decisions, Bigger Profits: How Small Businesses Can Use AI + Google Analytics Today

Feeling overwhelmed by data and tech?
You’re not alone—and you’re not stuck.

In this episode, Dr. Seun Ogunmola breaks it down: how to use Google Analytics + AI tools to make smarter decisions that lead to real business growth—even if you’re not tech-savvy.

No fluff. No jargon. Just clear steps, real examples, and tools you can start using today.

• How to understand your customer behavior using Google Analytics 4 (GA4)

• What predictive analytics is—and why it helps you plan your next move

• Simple AI tools that give you clear, visual insights (no code required)

• Real stories of small businesses that used AI + data to boost revenue

• How to move from guesswork to data-driven decisions

✅ Tiny Tags Jewelry – This U.S.-based custom jewelry brand used Tableau to spot product trends and improved inventory decisions. Result? +42% revenue growth in 6 months.

✅ Luca’s Bakery (UK) – After struggling with low mobile sales, they set up Google Analytics 4. Turns out, the mobile checkout page had a 70% drop-off rate. Fixing it doubled mobile orders in 30 days.

• 🔗 Google Analytics 4 – Free tool to track your website traffic and user behavior

• 🔗 Zoho Analytics – AI-powered dashboards with drag-and-drop insights

• 🔗 Tableau for Small Business – Visual analytics that make trends obvious

• 🔗 Looker Studio – Free tool by Google for custom reports

• 🔗 HubSpot Analytics – All-in-one marketing + sales data platform

Most small businesses make decisions based on gut feeling. That might work for a while—but it won’t scale.
AI for small business is not the future. It’s now.

By combining your existing data with simple, smart tools, you can:

• See what’s working (and what’s not)

• Predict future sales trends

• Optimize marketing spend

• Improve customer experience

• Grow without guessing

Don’t wait until you hit a wall.
Start using your data—and AI—to make smarter decisions and grow faster.

Dr. Oluwaseun Ogunmola
AI Evangelist | Product Manager | Project Manager
🌐 www.seunogunmola.com.ng

#AIforBusiness #SmallBusinessTips #GoogleAnalytics #DataDrivenDecisions #PredictiveAnalytics #CustomerInsights #ZohoAnalytics #TableauDashboard #EntrepreneurGrowth #AItools #SmartMarketing #BusinessGrowth #MarketingWithAI #SmallBizSuccess #NonTechFounders