Justin Keith went from street racing in Kansas City to building a multi-million dollar brand that spans performance shops, massive racing events, and viral YouTube content. In this episode of The Automotive Advantage, Justin Cesler and Dr. Jamie Meyer sit down with Justin to unpack how he's grown Killer Performance and now reimagines automotive events with RPM Revival.
Topics covered:
- 80% of shop revenue from YouTube alone
- How one idle video sold 4 Escalade V builds
- Why event promoters should entertain as much as they race
- Lessons from building a 7-figure event business
- The launch of RPM Revival and Boost & BBQ
Whether you're a shop owner, racer, or just a car guy with a dream, this one's for you.
Featuring:
Justin Keith – Founder, RPM Revival / Killer Performance
Justin Cesler – Founder, Driveline Studios
Dr. Jamie Meyer – Founder, 6757 Consulting
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