CT X AUDOPIA X STEVE
🔥 Struggling to sell your coaching course? Stop guessing and start growing. 🔥
In this must-listen episode, Coach Trap hosts' Greg Styan and Dan Williams teams up with leadership expert Steve Barrett—a corporate leader turned coach—to break down the real strategies behind his transformational program, ‘Mastering Change’.
This isn’t just talk. It’s your coaching business blueprint.
🎯 What You’ll Learn (Takeaways):
How Steve transitioned from corporate leadership to coaching with purpose
Why embracing change is the most powerful tool in your personal & professional growth
Outreach that works: Build trust before the DM
The secret to finding your ideal coaching audience
How storytelling and personal experiences convert browsers into buyers
Why authenticity beats polished perfection every time
How free, value-packed content (like Steve's redundancy course) builds your brand
Using vulnerability to create deep client connection
Future-forward coaching: newsletters, books, and beyond
The golden rule: trust is built through consistent engagement
🧠 Titles We Almost Picked (Because They’re That Good):
• Mastering Change: Insights from Steve Barrett
• Embracing Change in Coaching
🎙️ Sound Bites That Hit Hard:
"Change is coming your way."
"You have to tap into a mindset."
"Every DM is a follow-up."
⏱️ Chapters:
00:00 – Introduction to Coaching and Mastering Change
02:57 – Understanding the Course and Its Audience
05:23 – Strategies for Client Engagement and Outreach
08:04 – Cognitive Reappraisal and Target Audience
11:19 – Leveraging Personal Stories for Connection
15:51 – The Importance of Authenticity in Coaching
19:42 – Introducing the Free Course on Redundancy
23:00 – Marketing Strategies for the Course
26:33 – Future Plans and Expanding the Coaching Business
30:10 – Final Thoughts and Key Takeaways
🎯 Want to go deeper?
👉 Access Steve’s full Mastering Change course here: www.audopia.co.uk
👉 For more coaching insights, visit: www.coachtrap.co.uk
📺 Watch on YouTube
🎧 Listen on Spotify: From Invisible to Irresistible
📍 Live replay also available on X Spaces: https://x.com/gbcoach
To Find out more about Steve Barrett - https://www.linkedin.com/in/steve-barrett-...
#CoachTrap #Audopia #MasteringChange #LeadershipDevelopment #AuthenticMarketing #ExecutiveCoaching #MindsetShift #PersonalBranding #FromInvisibleToIrresistible #CourseMarketing #ChangeLeadership #StorytellingForCoaches #ScalingSuccess #OnlineCourses #ResilienceInCoaching
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