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September 7, 2025 35 mins

In episode 43, Gerda dives into one of the most misunderstood (and often controversial) topics in allied health private practice: Profit Margins. 

With honesty and practical insight, Gerda unpacks why talking about money isn’t just important for your business, but absolutely essential for your ability to help more people, build a sustainable team, and create long-term impact.

From defining what a profit margin actually is, to explaining why percentages matter more than dollar amounts, Gerda walks you through the benchmarks, realities, and mindset shifts every practice owner needs to understand. 

You’ll learn how to assess your current margins, what’s realistic for group practices (versus solo), and why aiming for 'just breaking even' puts your whole business at risk.

In this Episode, you will learn (among others):

  • What a profit margin really is (and why so many practice owners get it wrong).
  • The four levels of profit margin health and how to move from surviving to thriving.
  • How to benchmark your business, set realistic goals, and avoid the common traps that keep allied health owners from building profitable, future-proof practices.

Special Bonus (FREE Resource):

Download the Net Profit Margin Calculation HERE to you can be fully empowered with where your margins are at. 

Who This Episode Is For:

  • Allied health practice owners ready to move beyond money shame and build a business that’s both impactful and financially healthy.
  • Leaders who want to understand their numbers, make informed decisions, and create a practice that’s sellable and sustainable.
  • Anyone tired of being judged for wanting more and determined to run a business that supports their team, clients, and their own wellbeing.

Want Gerda's Help with your Business?

Gerda helps allied health group practice owners go from overwhelmed, overworked, and underpaid to fully empowered and financially thriving. If this is you, then make today the day you reach out. Complete this super short Triage Form here bit.ly/triageformpps and Gerda will personally reach out to you. 

Here to help you build a practice you can't stop smiling about :)

Connect with Private Practice Success & Gerda here:

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