All Episodes

May 13, 2025 21 mins

Welcome to Episode 7 of The Revenue Recipe.


In this episode, host Ben Wiggins sits down with Kenan Rappuchi from Sellerant, to discuss the essential considerations for founders when building a B2B growth tech stack. From choosing the right CRM to understanding integrations, onboarding, and adoption strategies, Kenan shares practical insights to help businesses scale effectively.


They also cover budgeting for CRM setup, ensuring data security, and aligning your tech stack with your business model to drive long-term growth.


Whether you're launching a startup or scaling an established B2B company, this episode is packed with actionable advice.


Don't miss the 75% discount for qualified startups on HubSpot for Startups and insights on Sellerant’s Growth Hero onboarding program.


Tune in to Episode 7 of The Revenue Recipe and subscribe for more expert insights!


Host: Ben Wiggins

Guest: Kenan Rappuchi, Founder and CEO of Sellerant


Time Stamps & Show Notes: 

(00:00 - 00:36) Intro to B2B Tech Stack

(00:37 - 01:18) Choosing the Right CRM

(01:19 - 02:41) Salesforce vs. HubSpot

(02:42 - 03:48) HubSpot & Inbound Marketing

(03:49 - 04:29) CRM Marketplace & Integrations

(04:30 - 06:19) CRM Selection Factors

(06:20 - 08:42) CRM Implementation Best Practices

(08:43 - 10:27) Risks of DIY CRM Setup

(10:28 - 13:07) CRM Pricing & Discounts

(13:08 - 14:49) Onboarding & Setup Costs

(14:50 - 16:16) Celerant & HubSpot

(16:17 - 18:26) CRM Data Security

(18:27 - 19:55) Ownership of Tech Stack

(19:56 - 21:24) Key Takeaways and Closing

Mark as Played

Advertise With Us

Popular Podcasts

Crime Junkie

Crime Junkie

Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.

24/7 News: The Latest

24/7 News: The Latest

The latest news in 4 minutes updated every hour, every day.

Stuff You Should Know

Stuff You Should Know

If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.