In the fifth episode of TWIRM Kate and Jonathan wonder if Walmart will always be a topic of conversation as the retail giant (or should that be media company) completes its acquisition of Vizio. The offering of drive-thrus at The Beer Store are also considered along with Dollar General’s move to same-day delivery.
Jonathan reveals a bit more about what is planned for What’s in Store for Retail Media Networks on January 11th - https://nrfbigshow.nrf.com/special-programs/retail-media-networks - and Kate mentions podcast producer, Harold (hiya!).
Story 1 (part 1):
Walmart Closes $2.3 Billion Acquisition of Vizio
https://variety.com/2024/digital/news/walmart-closes-vizio-acquisition-1236233418/
https://www.cnbc.com/2024/02/27/four-reasons-walmart-wants-to-buy-smart-tv-maker-vizio.html
https://deadline.com/2024/12/walmart-acquires-smart-tv-firm-vizio-streaming-advertising-1235831495/
https://www.howtogeek.com/walmart-bought-vizio/
Story 1 (part 2):
Ad buyers double down on Walmart’s retail media business as it steps out of Amazon’s shadow
Story 2:
The Beer Store Adds Digital Menu Boards to Drive-Thrus
https://p2pi.com/beer-store-adds-digital-menu-boards-drive-thrus
The Beer Store adds Digital Menu Boards to Existing Drive-thru locations in Ontario
Story 3:
Dollar General is testing same-day delivery in some 75 locations as dollar stores lose market share to Walmart
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