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July 2, 2025 7 mins
Your Google Ads budget is stuck on the same 5% of products while 92% of your inventory gets ignored. Here's the exact strategy that broke a 7-figure ecom brand out of stagnation and delivered 15% year-on-year growth for the first time in years.James Walker (Managing Director at WHD) and Brent Neale (Google Ads Specialist at WHD) break down the product distribution method that's working right now.What We Cover:• Why 4,500 SKU brands hit spend ceilings (and how to break through)• The script that automatically sorts products into performance buckets• When to kill underperforming products vs when to scale winners• Why your 'best sellers' might just be budget hogs• The campaign structure that forces Google to test your full range────────Stuck spending the same budget on the same products?WHD helps ecom brands unlock profitable scale across their full product range.Visit https://whd.au to talk with our team.────────Hosted by James Walker – Managing Director at WHDGuest: Brent Neale – Google Ads Specialist at WHD
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