All Episodes

December 27, 2024 32 mins

Ditch Yearly Goals and Embrace the 12-Week Year | Your Marketing Mentor Podcast Ep. 8

Do you ever feel like yearly goal-setting is a recipe for procrastination? You’re not alone. The traditional approach of setting long-term goals often leaves us feeling overwhelmed, distracted, and stuck in a cycle of "I’ll get to it later." That’s why the 12-week year method is such a game-changer for entrepreneurs like you and me!

In this episode of Your Marketing Mentor, I’m diving into the proven 12-week year system—a productivity framework that helps you plan smarter, stay focused, and achieve BIG results in a fraction of the time.

Here’s what you’ll learn in Episode 8:
🔹 Why yearly goals often fail and lead to burnout
🔹 How to set clear, actionable quarterly goals that align with your vision
🔹 The 3 essential types of time blocks you need to reclaim your schedule
🔹 A simple, repeatable process to track progress and stay accountable
🔹 Why balancing consistency with creativity is the key to sustainable growth

I’ll also share practical tips from my own experience as a multi-passionate entrepreneur with a million ideas (sound familiar?). If you’re ready to ditch the overwhelm and create a plan that actually works, this episode is for YOU!

✨ What is the 12-week year?
Based on the best-selling book by Brian Moran, the 12-week year method transforms how you approach planning and execution. Instead of overwhelming yourself with an entire year’s worth of goals, you focus on quarterly sprints, allowing for a sense of urgency, clarity, and momentum.

✨ Why does it work?
By breaking goals into smaller, time-bound chunks, you can track your progress weekly and pivot quickly if needed. It’s all about prioritizing what matters most and staying consistent without feeling overburdened.

🚀 Ready to take control of your business and life?
Watch this episode to discover how this method can help you achieve explosive growth while staying aligned with your values and big-picture vision.

👉 Don’t forget to like, comment, and subscribe if you find this content valuable! I’d love to hear your biggest takeaway or any questions you have about implementing this process.

💡 Have you tried the 12-week year or something similar? Share your experience in the comments—I’d love to chat!

Let’s make this your most productive quarter yet! 💪

#goalsettingtips #12WeekYear #MarketingMentor #EntrepreneurLife #ProductivityHacks #BusinessGrowth

🚀 Let’s Talk Podcast Launch Lab

Want to go from idea → recording Episode 1 → launching by January 1, 2026? That’s what the Podcast Launch Lab is built for. Here’s what you get:
8 weeks of hands-on coaching + live sessions

In-studio and online classes covering strategy, tech, branding, thumbnails, show notes, the works

Done-for-you assets: intro/outro, episode 1 audio/video edited, thumbnails, reels, 10-episode content calendar, marketing plan, guest system, and more

Weekly meetings (online + in-person) from Oct 3 → Nov 21, 2025, then your launch Day is Jan 1, 2026

👉 Let’s Make It Happen

Ready to stop planning and actually launch?
Learn more here: www.sherrysutton.com/podcastlaunchcourse

Mark as Played

Advertise With Us

Popular Podcasts

Stuff You Should Know
Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

CrimeLess: Hillbilly Heist

CrimeLess: Hillbilly Heist

It’s 1996 in rural North Carolina, and an oddball crew makes history when they pull off America’s third largest cash heist. But it’s all downhill from there. Join host Johnny Knoxville as he unspools a wild and woolly tale about a group of regular ‘ol folks who risked it all for a chance at a better life. CrimeLess: Hillbilly Heist answers the question: what would you do with 17.3 million dollars? The answer includes diamond rings, mansions, velvet Elvis paintings, plus a run for the border, murder-for-hire-plots, and FBI busts.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.