Introducing - Your Pet Business Content Planner and Companion, designed for people in the pet industry to help with visibility.
It has everything you’d look for in a content planner, like monthly themes, awareness days, and space to capture your ideas, goals, and reflections.
The Companion part is a guided journal, with exercises created for pet business owners to help you navigate the common challenges that come along.
I’m so excited to share this planner with you because it brings together everything I’ve noticed my clients need since I started working as a publicity and visibility coach back in 2019.
Plus, it has exercises to help with your mindset and be there, by your side, or in your handbag, when you need support and encouragement.
I’m talking through how the planner works in this episode, plus how to get your copy.
Key topics and timings in this episode:
0:00 – Welcome and introduction to promoting your pet business your way
2:15 – Why I created the your pet business content planner and companion
3:30 – Overview of the planner: combining practical tools with emotional support
6:30 – Monthly content prompts, awareness days, and how they help with planning
10:45 – Weekly layouts, habit trackers, and setting monthly goals
12:30 – The pause and reflect section: celebrating wins and identifying challenges
14:00 – Using awareness days strategically to generate press and content ideas
17:00 – Examples of successful awareness days like don’t walk your dog day
19:00 – Guided journaling prompts for imposter syndrome, balance, and celebrations
20:15 – How the planner complements the pets get visible membership
Resources in this episode:
The Your Pet Business Content Planner and Companion - available at www.rachelspencer.co.uk/shop
Pets Get Visible Membership - join for £15: https://publicityforpetbusinesses.mykajabi.com/offers/7Hvpvxzr/checkout?coupon_code=PGV50
Further listening:
How to use awareness days to promote your pet business
Is my Pets Get Visible membership right for you?
How to get comfortable, confident and consistent with your pet business marketing
Overcoming imposter syndrome in your pet business with Nicola Kinnard Comedie
Why every pet business should have a win folder
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