AW360

AW360

Advertising Week presents AW360, weekly thought-leadership conversations with the best in the industry.

Episodes

Inside PayPal Ads: Henry Stokes on the Future of Commerce Media

April 28, 2025 • 11 mins
We’re live from Advertising Week Europe 2025 at 180 Studios in London for this episode of the AW360 Podcast, joined by Henry Stokes, Senior Director for Ads at PayPal UK. With PayPal Ads officially launching in the UK, Henry gives us a behind-the-scenes look at the global rollout, key lessons from the U.S. debut, and …

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The Creative Renaissance in Health: How Brands Are Leading the Future of Wellness

April 21, 2025 • 18 mins
On this episode of the AW360 Podcast, we sit down with Eric Weisberg, Global Chief Creative Officer at Havas Health Network, to explore the creative awakening transforming health and wellness communications. Eric shares how social media is helping dismantle the stigma around mental illness, why regulated industries can still be hotbeds for innovation, and how …

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Creativity That Delivers: Jon Goulding on Building Atomic Into a Next-Gen Agency

April 7, 2025 • 14 mins
Live from Day 3 of Advertising Week Europe 2025 at 180 Studios in London, this episode of the AW360 Podcast features a conversation with Jon Goulding, Founder & CEO of Atomic. Jon shares the bold vision behind Atomic—to be the most creative and most connected agency in the world—and how that ambition is translating into …

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Brand Meets Bottom Line: Emma Beckmann on Bridging Strategy and Performance

April 3, 2025 • 17 mins
Recorded live on Day 3 of Advertising Week Europe 2025 at 180 Studios in London, this episode of the AW360 podcast features Emma Beckmann, Group Chief Growth Officer at Landor—the global brand transformation powerhouse behind some of the world’s most iconic names. Emma shares how today’s CMOs are redefining brand-building in an era where emotional …

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Balancing Purpose and Performance: Charlotte Hamill on Building Impact-Driven Brands

April 3, 2025 • 13 mins
Live from Advertising Week Europe 2025 at 180 Studios in London, this episode of the AW360 podcast features Charlotte Hamill, COO of Born Social—a social-first agency leading the charge in purposeful marketing and a certified B Corp to boot. Charlotte shares how Born Social balances creativity with impact, what it takes to move from performative …

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Youth Power in Action: Lauren Kay-Lambert on Mobilizing the Next Generation

April 3, 2025 • 15 mins
Coming to you live from Day 3 of Advertising Week Europe 2025 at 180 Studios in London, this episode of the AW360 podcast features Lauren Kay-Lambert, Co-Managing Director at Shape History—the agency rewriting the rules of engagement when it comes to young people and politics. Lauren unpacks what most brands get wrong about Gen Z …

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Why Accessibility Is Good Business: Callum Jackson on Building Inclusive Brands

April 3, 2025 • 16 mins
Live from Advertising Week Europe 2025 at 180 Studios in London, this episode of the AW360 podcast features a powerful conversation with Callum Jackson, Strategy Lead at Shape History—the social impact agency helping brands walk the walk when it comes to accessibility and inclusion. Callum breaks down the hidden costs of inaccessibility and explains why …

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Creativity as a Catalyst: Zoë Dawson on Reframing Advocacy Through Storytelling

April 3, 2025 • 12 mins
In this special episode of the AW360 podcast, recorded live on the final day of Advertising Week Europe 2025 at 180 Studios in London, we’re joined by Zoe Dawson, Associate Creative Director at Shape History—the social impact communications agency behind powerful campaigns for causes that matter. Zoe takes us inside her work rebranding major advocacy …

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Context Is King: Marko Johns on the Rise of AI-Powered Advertising

April 3, 2025 • 14 mins
Live from Advertising Week Europe 2025 at 180 Studios in London, this episode of the AW360 Podcast features Marko Johns, UK Managing Director and Head of Agency International at Seedtag, in a compelling conversation about the future of contextual advertising. With experience spanning Spotify, ITV, and Yahoo, Marko shares why he made the leap to …

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Creative Grit & Entrepreneurial Spirit: Ian Millner on Leading with Purpose at Iris

April 3, 2025 • 24 mins
Recorded live at Advertising Week Europe 2025 from 180 Studios in London, this episode of the AW360 Podcast features a wide-ranging and inspiring conversation with Ian Millner, Founder of Iris Worldwide. Ian reflects on building one of the world’s most recognized creative agencies and what it’s like returning to lead in a completely transformed landscape. …

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Cracking the Gen Alpha Code: Helenor Gilmour on What Brands Need to Know

April 3, 2025 • 18 mins
Coming to you live from Advertising Week Europe 2025 at 180 Studios in London, this episode of the AW360 Podcast features Helenor Gilmour, Director of Strategy at Beano Brain, in a dynamic conversation about the fast-rising influence of Gen Alpha. Helenor shares what makes this generation tick—from their surprising sway over household purchases to their …

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TVOOH and the Rise of Communal Viewing: Robert Hicks on the Future of Out-of-Home Media

April 3, 2025 • 14 mins
Live from Advertising Week Europe 2025 at 180 Studios in London, this episode of the AW360 Podcast features Robert Hicks, Founder of C-Screens, for a deep dive into the fast-emerging world of TV Out-of-Home (TVOOH). Robert shares how C-Screens is redefining where and how premium content reaches audiences—across pubs, stadiums, and retail spaces—and why communal …

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Afternoon Round-Up Thursday, 3 April, 2025

April 3, 2025 • 8 mins
We conclude our coverage of Advertising Week Europe 2025 with co-host Stu Cairns discussing the happenings of the Week, some of the highlights, and more. Presented by Usercentrics.
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Morning Wake-Up Thursday, 3 April, 2025

April 3, 2025 • 17 mins
Welcome to the third episode of the AW360 Morning Wake-Up Podcast, recorded live from the heart of Advertising Week Europe 2025 at 180 Studios in London! Hosted at the AW360 Podcast Studio presented by Usercentrics, we’re bringing you the energy, insights, and expert voices shaping the future of marketing and advertising.
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Unlocking the Power of Attention: A Conversation with Teads’ Anita Caras

April 3, 2025 • 13 mins
Live from Advertising Week Europe 2025 at 180 Studios in London, this episode of the AW360 Podcast features a sharp and insightful conversation with Anita Caras, VP, Global Head of Insights at Teads. With over seven years of experience exploring the science of attention, Anita breaks down how our understanding of attention has evolved—and why …

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Beyond the Buzzwords: Harry Wright on Authentic Brand Connection

April 3, 2025 • 10 mins
Live from Advertising Week Europe 2025 at 180 Studios in London, this episode of the AW360 Podcast features a conversation with Harry Wright, Strategy Director at Imagination. We dig into what truly drives connection between brands and audiences in today’s purpose-driven landscape. Harry shares how brands can move beyond data points to uncover what people …

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Afternoon Round-Up Wednesday, 2 April, 2025

April 2, 2025 • 12 mins
A recap of Day 2 of Advertising Week Europe 2025, presented by Usercentrics. On this episode we discuss things said, heard, presented, and discussed at the event, with a special focus on the importance of human beings and their uniquely special interactions. Thank you for listening.
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AI, Bias & the Future of Creativity: A Conversation with Zoe Eagle

April 2, 2025 • 16 mins
Live from Advertising Week Europe 2025 at 180 Studios in London, this episode of the AW360 Podcast features a powerful conversation with Zoe Eagle, CEO of Iris UK. We dive into the promises and pitfalls of AI in marketing—especially how bias can creep into the tools we use and the stories we tell. Zoe shares …

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Building the Agency of Tomorrow: Purpose, People & Progress, Featuring Tanya Whitehouse

April 2, 2025 • 17 mins
Tanya Whitehouse, CEO of elvis, shares how she’s helping build a purpose-driven agency that doesn’t just talk the talk—covering everything from earning B Corp status to leading with sustainability and inclusivity at the core. We dive into the state of gender equality in the ad industry, the evolving role of AI in creativity, and why …

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Cracking the Privacy Code: Tanya Field on What Comes Next

April 2, 2025 • 12 mins
We dive headfirst into one of the biggest challenges—and opportunities—facing advertisers today: privacy. Novatiq CPO and Co-Founder Tanya Field breaks down why so many brands are still struggling in the post-GDPR landscape, and how getting privacy right can go from being a compliance headache to a serious competitive edge. From the cookie conundrum to the …

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