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June 17, 2025 57 mins
What if the key to better work wasn't more hustle—but deeper connection? In this episode, Shasta Nelson dives into the surprising science of friendship, why belonging matters more than ever, and how your relationships at work could be the hidden driver behind your success (and sanity). Shasta Nelson is a former pastor turned pioneer on the topics of loneliness and friendships, She's an in-demand keynote speaker, popular media resource, and author of three books in which she teaches how to build healthy relationships, including The Business of Friendship: Making the Most of the Relationships Where We Spend Most of Our Time. Here's what you'll hear: 1.) How being a pastor helped her see things others might not regarding loneliness and belonging 2.) The three things all friendships must have 3.) How setting a routine and capsule for your friendships is key to maintaining them 4.) The business case for having a best friend at work 5.) How she pushed back several times in her career against advice that would have derailed her work LinkedIn: https://www.linkedin.com/in/shastanelson https://www.instagram.com/shastamnelson/ ">Instagram: https://www.instagram.com/shastamnelson/ If you'd like quick tangible tips and practical corporate career advice to level up your authentic leadership, download the 10 simple "plays" to stop selling out and start standing out at https://bauthenticinc.mykajabi.com/freebie To connect with Erin and/or Nicole, email: hello@bauthenticinc.com If you like jammin' with us on the podcast, b sure to join us for more fun and inspiration! Follow b Cause on Twitter (really it's mostly Nicole) Follow Erin on LinkedIn or Instagram Join the b Cause Podcast Facebook Group Take our simple, fun and insightful"What's your workplace superhero name?"quiz Unleash your Authentic Superpower with Erin's book,"You Do You (ish)" Check out our blog for more no-BS career advice Work with Us Or just buy some fun, authentic, kick-ars merch here DISCLAIMER: This episode is not explicit, though contains mild swearing that may be unsustainable for younger audiences. Tweetable Comments "Some of the research shows that we are replacing half our close friends every seven years. And that's not because we don't like those friends— it's because life changed." "Most of us aren't lonely for more interaction. We're lonely for more intimacy." "We don't have to have matching lives. I think we so often go through the world thinking we need to have the exact same kids at the same ages, similar jobs, or make the same amount of money—we just crave all these similarities. But really, commonalities don't matter." "How seen do you feel? How supported do you feel? How truly held do you feel? "
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