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March 11, 2019 21 mins

With artificial intelligence (AI) all over the news, Ayuko Nemoto, Partner at Sonderhoff & Einsel Law and Patent Office, based in Tokyo, Japan, takes a deep dive into this topic to help us understand the status of AI-generated works, how public and private sectors deal with AI and its legal aspects, and the protection and enforcement of intellectual property rights in Japan—one of the world leaders in technology and robotics.

Every two weeks, on Tuesday, Brand & New gives the floor to inspiring individuals, with a 360-degree vision, to help brand owners, intellectual property lawyers, and marketing and finance professionals (and beyond!) stay curious and agile in an ever-evolving business environment.

Brand & New is a production of the International Trademark Association
Hosted by Audrey Dauvet
Contribution of M. Halle & S. Lagedamond - Music by JD Beats

To go further:
About Ayuko Nemoto  (link to https://www.linkedin.com/in/ayuko-nemoto-9676a0b/and https://www.eu-japan.eu/sites/default/files/imce/2.2_nemoto_se.pdf)
About Sonderhoff & Einsel Law and Patent Office (link to https://se1910.com)

Also of interest:

INTA 2019 Annual Meeting Table Topics on AI (link to: https://www.inta.org/2019Annual/Program/Pages/Table-Topics.aspx)

World Intellectual Property Organization (WIPO): News about AI (link to https://www.wipo.int/about-ip/en/artificial_intelligence/)

WIPO’s Technology Trends 2019 Report (link to : https://www.wipo.int/tech_trends/en/artificial_intelligence)
WIPO’s Glossary of Selected AI Categories and Terms (link to : https://www.wipo.int/export/sites/www/tech_trends/en/artificial_intelligence/docs/techtrends_ai_glossary.pdf)

INTA Daily News Article on Futurist Thinking: From Products to Experiences (link to:  https://www.inta.org/PDF%20Library/2017DailyNews_Day4.pdf)

Brands and Innovation—On-Demand Recordings (link to: https://learning.inta.org/brands-and-innovation)

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