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February 27, 2025 20 mins

So, you’ve picked a niche… but why isn’t it working?! Is it too broad? Too saturated? Or maybe—brace yourself—it’s not your niche at all… it’s your social media strategy. In this episode, Chalene breaks down the biggest mistakes entrepreneurs make when choosing and promoting their niche in social media. She'll also share how to audit your own content and fix what’s really holding you back from growing your brand and business. Because let’s be real—if your posts are getting less engagement, it’s time for a change.

 

Watch this episode on YouTube!

👉https://www.youtube.com/@BuildYourTribePodcast/videos

 

What You Will Learn:

✔️The difference between a bad niche and a bad strategy

✔️A simple self-audit to see if your niche is too broad, too specific, or just wrong

✔️How to create share-worthy content that actually gets engagement

✔️The #1 mindset shift you need to start standing out online

✔️Why your social media skills might be hurting your business—and how to fix it!

 

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