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November 17, 2025 35 mins

[STRATEGY SHIFT]

Ever wonder what actually goes into building a multiple six-figure program?

In this solo episode, I'm giving you the real behind-the-scenes of how I built my signature program, The Distinctive Edge, from a brand-new idea to $220K in revenue in less than a year while working part-time hours and raising twin toddlers.

We're diving into:
⭐The exact decisions that made this program take off, and the ones I'd tweak if I could start over.
⭐Why ease doesn't mean effortless (and why pretending it's easy helps no one).
⭐How I turned a respectful critique about my 4:30AM wake-ups into a post that showed my values, and a bigger conversation about what it actually takes to grow a sustainable business.
⭐The 3 biggest things I wish I did more of this year (one of which literally could've doubled my sales).
⭐And how you can take these lessons and apply them to your next offer, launch, or even content plan.

This episode is part heart-to-heart, part strategy breakdown, and 100% Business Not As Usual.

AND…if you're curious about the system that brought in $166K from two back-to-back launches, you'll want to grab your seat inside my Edge-Led Launch System Workshop.

 🎟️ It's happening December 8, and right now you can snag it for $97 before it goes up.
👉https://meganyelaney.com/black-friday-workshop-opt-in 



Important Links:

 

→Sign up for The Edge Led Launch System: Get access to the system that generated me $166,000 from two launches even when my reach was tanking: https://meganyelaney.com/black-friday-workshop-opt-in 

 

→Follow Meg on Instagram: https://www.instagram.com/meganyelaney 


→Post about newsletter reply: https://www.instagram.com/p/DQ4fPscDpZ7/?img_index=1

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