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May 5, 2025 24 mins

What if our system was built to support moms just as much as their babies? In this episode, I sit down with Lauren Scocozza, VP of Product at Willow, to unpack how the company is reimagining motherhood—starting with the hidden weight moms carry every day. From the mental load of breastfeeding to the link between nursing stress and postpartum depression, we explore how Willow is putting moms first through innovative products, mental health support, and bold policy advocacy. If you're ready to hear what true maternal support can look like, this conversation is for you.

Note: Willow is launching its Mother’s Day campaign on 4/22, committing to provide 1 million hours of maternal mental health support to new mothers nationwide. Partnering with Canopie, a preventive maternal health care platform, Willow will offer free, personalized, virtual mental health services to help mothers thrive during their postpartum journey. The services include cognitive behavioral assessments, on-demand programs, and clinician-led virtual classes. This initiative comes in response to the fact that one in five women experience Perinatal Mood and Anxiety Disorders (PMADs), yet only 15% receive proper treatment. Willow’s partnership aims to ensure that mothers can access the support they need, with Canopie’s program boasting proven success in improving emotional health for its users.


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