Converge Coffee

Converge Coffee

Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from lessons they learned. You get each speaker's actionable insights and feel their passion like you were sitting right across the coffee table. This podcast is about building a strong customer experience (CX) community. Each episode will be packed with information at your fingertips. Think of this podcast as talking to the speaker right across the table and walk away with content to actually use. No more list posts because most people struggle with implementation. This is about proving CX through small, simple actionable ideas that make huge impacts. We dive deeper in the 4 marketing success cores to achieve and prove customer experience: Messaging, Design, Tech, and Experience. These 4 essentials don't only apply to marketing. Guests have marketing, sales, customer service, recruiting, and product development backgrounds. Today, each business operation grows either through customers or employees converging back to those 4 success cores.

Episodes

July 30, 2021 25 min
In this episode, I sit down with Riley Jarvis, TheSleepConsultant.com (https://thesleepconsultant.com/). We dive into why Riley started the Sleep Consultant out of his own struggles with lack of sleep that affected his health. We go deeper into his research and experiences with sleep and some pretty awesome stats. HINT: We all need to rest up. Riley explains his approach about how he helps his clients along with a doctor to achieve...
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In this episode, I sit down with Rich Keller, CATALYST Effect Officer at TheRichKeller.com (https://therichkeller.com/). We dive into why Rich quit his cushy corporate job and went on to be entrepreneur. We go deeper into his life experiences changed his view on branding and is now helping many entrepreneurs with their "One Word". Rich explains his approach about his own one word, CATALYST, and how built a framework from th...
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In this episode, I sit down with Daniel Incandela, CMO at Terminus (https://terminus.com/). We dive into why Daniel joined Terminus early this year. HINT: Daniel joined because Tim Kopp, CEO, believed in marketing to catapult the company. We go deeper into his experiences of emotional intelligence and servant leadership. Daniel explains his approach about putting people first before profit and about how good culture equals good pro...
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In this episode, I sit down with Kacy Maxwell, Executive Director at Ramsey Solutions (https://www.ramseysolutions.com/). We dive into why he joined Ramsey Solutions. We go deeper into his experiences of building core messaging to a website with more than 6 million visits per month and over 1000 employees to support the company. Kacy explains his approach into managing such a large task. HINT: Kacy relates his approach to grocery s...
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In this episode, I sit down with Bart "BD" Dalton, CEO of Bart Dalton Consulting and Director of the Rockfine Group (www.rockfine.co.uk). We dive into why his own consultancy and then created the Rockfine Group. We go deeper into his experiences of building a brilliant network without selling. Bart explains his approach into how to create a sustainable business while helping customers. Bart shares insights about his philoso...
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In this episode, I sit down with Drew Beechler, Director of Marketing at High Alpha (https://highalpha.com/). We dive into why Drew joined High Alpha and his path on to the venture studio. We go deeper into his experience from taking an idea to a minimally viable brand (MVB). Drew explains his team's approach into branding and marketing an idea into a tangible concept. Drew shares insights about how the High Alpha team works wi...
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In this episode, I sit down with Robby Slaughter, Principal at AccelaWork and Author of 5 Books including The New Science of Time Management (https://www.amazon.com/Robby-Slaughter/e/B00J1147JY/). We dive into why Robby started to write his new book about better conversations about sales. We go deeper into why most people have apprehensions about selling. Robby explains how we can pivot the negative sales notion into positive, pers...
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In this episode, I sit down with Brett McGrath, VP of Marketing at The Juice (https://www.thejuicehq.com/). We dive into why Brett joined The Juice and the initial trials marketing a pre-launch company. We go deeper into his experiences how to create great customer experiences without a product. Brett explains his approach into turning stranger into advocates. Brett shares insights about how The Juice team works together to hit the...
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In this episode, I sit down with Joe Dudeck, President + Founder of Keyhole Marketing (https://www.keyholemarketing.us). We dive into why and how Joe started Keyhole. We go deeper into his experiences with finding the wrong clients at first and he realigned to find the right ones. Joe explains his approach to align content with great customer experiences. Joe shares insights about his podcast, interviewing, and moving to Colora...
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In this episode, I sit down with Bryan Wish, Founder of BW Missions. We dive into why and how Bryan started BW Missions (https://bwmissions.com/) after supporting Allen Gannett. We go deeper into why marketing should be considered a long term investment instead of a short term fix. Bryan explains his company's approach is about pathfinding and using marketing as a vehicle on how to get there. Bryan shares insights about helping...
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In this episode, I sit down with Erin Sparks, President of Site Strategics (https://www.sitestrategics.com/) and Host of EDGE of the Web Radio (https://edgeofthewebradio.com/). We dive into what was the original thought of starting EDGE of the Web Radio podcast - almost 10 year ago. We go deeper into how do you stay on top of such a fast growing medium. Erin shares insights on how balance his agency with highly syndicated podcast. ...
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In this episode, I sit down with Whitney Vredenburgh, CEO at Nested Spaces (https://www.nestedspaces.com/). We dive into why Whitney started her company. We go deeper into her experiences being an entrepreneurial woman. Whitney shares insights on how women can and should start a company. Whitney's calm, kind vibe shows in her tone and is represented in her passions to help her customers. Special Guest: Whitney Vredenburgh.
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In this episode, I sit down with Peter Birsinger, CEO & Founder at Podscribe (https://podscribe.ai/). We dive into why Peter started Podscribe and how the company has evolved. We go deeper into how Peter leads the company on balancing tech improvements while delivering great customer experience. Peter shares insights on what podcasters should focus on this year (2021) and how Podscribe has evolved in more detail to help more po...
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In this episode, I sit down with Josh Mitchell, co-founder at Design on Tap (https://designontap.com/). We dive into why Josh's company spun out another company, Product Forward (productforward.com), from Design on Tap. We go deeper into how product design pieces (marketing messaging focus, simpler product/service, and process improvements) are crucial for customer experience. Josh shares insights on how they won a customer fro...
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In this episode, I sit down with Jack Paxton, owner of Top Growth Marketing (https://topgrowthmarketing.com/), Vyper (https://vyper.ai/), and Hyax (https://hyax.com/). Jack is not a stranger to Converge Coffee. We dive into why Jack focuses on content creators being a focal point around customer experience. We go deeper into how Jack builds audiences via rent or owned content. Jack shares insights on how to maximized value from cus...
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In this episode, I sit down with Tim Flint, Principal and Strategist at Flint Analytics (https://flintanalytics.com/). We dive into why Tim started Flint Analytics and how led to narrowing a specific focus on multi-location businesses at clients. We go deeper into why companies should consider marketing online. Hint: It's not for all companies. Tim shares insights on how to build systems to get wins for clients via SEO and paid...
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In this episode, I sit down with Mike Reynolds, CEO at Innovatemap (https://innovatemap.com/). We dive into how Mike started the company and how the customer landscape has changed. Hint: Digital products are not exclusively for the tech scene. We go deeper into how Mike's company has adapted well to digital innovation and the workplace. Mike goes deeper on new digital trends but the importance of keeping customer experience as ...
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In this episode, I sit down with Rocky Walls, CEO at 12 Stars Media (https://www.12starsmedia.com/). We dive into why Rocky started the company over 13 years ago and what changes were made to fit the current customer market. We go deeper into how Rocky's company survived two recessions and the impacts on customer experience. Rocky shares insights how storytelling to deliver great customer experience has changed and what has sta...
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In this episode, I sit down with Mike Peck, CEO at Outside Source (https://www.outsidesource.com/). We dive into how Mike started off in marketing which led him to lead OS. We go deeper into how Mike pivoted the company from a marketing agency to an IoT company. Mike shares insights on steps to take pivoting a company to fit client needs. Mike's kind, helpful nature is represented in his stories and analogies to be a guide for...
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In this episode, I sit down with Neil Miller, host of The Digital Workplace (https://thedigitalworkplace.com/). We dive into why Neil started The Digital Workplace and lessons learned from guests. We go deeper into how why digital meetings are the most pressing need for companies today. Neil shares insights from over 150 podcast episodes and how companies should view work productivity. Neil's deep understanding of mindset gives...
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