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February 15, 2021 11 mins

"I'm just not seeing the results I want to see in my coaching business. What am I missing?" After working with over 1,100 coaches and consultants one-on-one since 2017, these four components are crucial for any coaching business if you want to attract and close more clients.

In this episode of Copy & Content, you will learn:

  • Why it's not always about niching down as far as possible as a coach - it's all about right-sizing your niche
  • Why you need both a Market Pathway AND a proprietary process as a coach
  • Why you need to eliminate most of your product suite (coaching offers) to focus on one solid offer with the best potential for results.
  • Why you need to create consistent, value-first content and what that means for you and your audience of prospective coaching clients
  • How I can help you create a powerful offer that attracts and closes the right coaching clients so you can make a greater impact through your coaching business.

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Are you a speaker, coach, or industry expert who's ready to get better results with your business? Jon Cook has worked with over 1,100 coaches and consultants and 800 speakers to make their messages remarkably clear and compelling to the right audience, and today he wants to help you. Take your first step at workwithjoncook.com.

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