In this episode, Shane Simmons discusses effective strategies for dental practices to increase their Google reviews. He emphasizes the importance of reviews as a conversion mechanism that can lower the cost of acquiring new patients.
Shane shares practical tips, including the use of automation, the significance of personal requests for reviews, and the implementation of easy access methods like tap signs or QR codes. The episode concludes with a summary of key strategies to consistently gather quality reviews and enhance the practice's reputation.
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Takeaways:
- Google reviews are crucial for patient conversion.
- Quality reviews lower the cost of acquiring new patients.
- Automation helps but should not be the only method used.
- Personal requests for reviews yield better results.
- Engaging with patients emotionally increases review likelihood.
- Tap signs or QR codes simplify the review process.
- Front desk staff should actively encourage reviews.
- Tracking reviews can motivate the team.
- Building a strong reputation is essential for growth.
- Consistency in asking for reviews is key to success.
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