In this episode of The Dental Practice Launch Podcast, host Shane Simmons interviews Dr. Chase Williams. Dr. Williams shares the journey of opening Tooth & Co., a fee-for-service dental practice in Fairhope, Alabama.
Dr. Williams discusses the challenges and successes he faced during his first year, including his decision to be Fee For Service as a dental startup, the importance of creating a unique patient experience, and the marketing strategies that helped build anticipation before opening. The conversation discusses the significance of aligning practice ownership with personal lifestyle goals and the value of old-school hospitality in modern dentistry.
Dr. Williams shares his journey of building a successful dental practice focused on efficiency, team dynamics, and holistic care. He emphasizes the importance of a supportive team, innovative membership plans, and a commitment to patient-centered care.
Dr. Chase also discusses the significance of embracing holistic dentistry and the impact of thorough patient experiences on practice growth. He concludes with valuable advice for aspiring dental entrepreneurs, highlighting the need for confidence, niche identification, and preparation before launching a practice.
Takeaways
- Dr. Chase Williams opened a fee-for-service dental practice in Fairhope, Alabama.
- He prioritized creating a unique patient experience over traditional insurance models.
- Marketing strategies included social media ads to build anticipation before opening.
- Dr. Williams emphasizes the importance of aligning practice goals with personal lifestyle.
- He believes in comprehensive dentistry and providing personalized care.
- The practice focuses on old-school hospitality combined with modern technology.
- Dr. Williams invested significantly in technology to differentiate his practice.
- Membership plans can make dental care more accessible and affordable.
- Investing in technology can differentiate a practice.
- Identifying a niche can help attract the right patient base.
To learn more about Crimson Media Dental Marketing and how we help dental startups grow through proven marketing strategies, click the link below: https://www.crimsonmediagroup.com/
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