Designing the Future: Prototyping In Just About Everything!

The buzz: “Above all, think of life as a prototype. We can conduct experiments, make discoveries, and change our perspectives” (Tim Brown). Prototyping in Design Thinking ensures ideas are tested and re-tested on a small scale to answer the question, “Did I understand what you want or need?” prior to large investments. Designers, creators and innovators use an array of prototyping styles and techniques to help decide which ideas to carry forward, which to send back for iterations., and which merit refinements aka “blow it up and start over again”! The experts speak. Matt Gorbet, Gorbet Design: “Always the beautiful answer who asks a more beautiful question” (e. e. cummings). Gavin Quinn, Mindset: “If you don’t like what’s being said, then change the conversation” (Don Draper, Mad Men). Anastasia Stauffenberg, SAP: “If a picture is worth 1000 words, a prototype is worth 1000 meetings” (Tom and David Kelley, IDEO).Join us for Designing the Future: Prototyping In Just About Everything!