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August 28, 2025 75 mins

In this episode of EMBody Radio, I sit down with Jordan Shallow… chiropractor, strength coach, powerlifter, educator, and founder of Pre-Script (and an industry OG, let’s be honest) for a raw and wide-ranging conversation on fitness, mindset, and navigating life in the digital age.

Jordan opens up about the disconnect that almost ended his career, the lessons from living out of his car and traveling the world teaching seminars, and why so many creators are losing touch with the real reason we train. Together, we dive into the traps of social media, the “mind virus” of entrepreneurship, and the importance of building real-world receipts before trying to scale online.

If you’ve ever felt the pressure of curating an online persona, struggled with detachment from your mission, or wondered how to ground yourself in a chaotic world, this episode will hit home.

You’ll learn:

  • Why your story has to match your lived experience (or life will force a correction).
  • How social media warps reward systems, and how to stay anchored in real results.
  • Why Jordan says the key to longevity in fitness is to “be famous in your hometown.”
  • The danger of getting lost in self-help culture instead of living life.
  • How freedom, risk, and “being dumb enough to keep going” shaped Jordan’s journey.

Whether you’re a fitness professional, content creator, or someone striving for personal excellence, this episode will challenge the way you see growth, resilience, and success.

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