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February 25, 2025 82 mins

Welcome to the latest episode of L.I.F.T.S – your bite-sized dose of the Latest Industry Fitness Trends and Stories.

In Part 2 of this LIFTS podcast, recorded live at the Connected Health & Fitness Summit event in Los Angeles, our hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of SweatWorks sit down with four industry disruptors. 

Please welcome to this podcast:

  • Michael Susi, Director of Global Wellness at LinkedIn.
  • Troy Casey, the "Certified Health Nut."
  • Sam O'Keefe, Co-Founder & CEO at Flex.
  • Shane McCarthy, SVP Digital Product & Marketing at [solidcore].

In this episode, we delve into a wide range of topics, including:

  • ‘The six tenets’ of wellness.
  • Utilizing wellness to create motivation.
  • Wellness in the corporate space.
  • Getting back to nature.
  • What opportunities do FSA and HSA programs present to gyms?
  • How can consumers and gyms benefit from integrated FSA and HSA programs?
  • The value in data-driven decisions, customer journey mapping, and integrating in-studio experiences with marketing.
  • Building community.
  • Challenges and threats facing operators.

To learn more about the Connected Health & Fitness Summit, click here:

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