Jordan Gray on creative friction, the fine line between passion projects and work, storytelling in design, and overcoming the beginner feeling.
Jordan Gray works as a Visualization Specialist at Hanbury.
Architecture and design always have a narrative—an evocative, deeper meaning. From napkin sketches, to drawing sets, to post-construction marketing, each medium for client communication is key to architectural storytelling. I've always had a passion for the visualization toolset, recognizing how renderings, photography, and filmmaking go hand-in-hand with the design process. It's my proverb to practice openness to new methods when there's a better way. Always explore; always collaborate.
Links
- Gray Collab - Jordan’s renderings, photography, and film. Started while freelancing.
- Jordan on Vimeo
- Carolina Day School — Asheville, NC by Jordan Gray
- Kappa Achievement Park: A Place to Belong by Jordan Gray
- Hanbury
- xkcd: Is It Worth The Time?
- Unreal Engine
- Lumion & VRay
- Rhino & Grasshopper 3D
- Building Information Modeling (BIM) & Revit
- Google Books Ngram Viewer
- Austin Kleon: Pencil vs. Computer on Hurry Slowly
Books
- Less But Better by Dieter Rams
- Faculty Department Volume 1 by Justin Chung
- The Photography Storytelling Workshop by Finn Beales
- So Good They Can't Ignore You by Cal Newport
- You Can’t Make This Stuff Up by Lee Gutkind
- 168 Hours by Laura Vanderkam
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