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March 17, 2022 11 mins

Mandi Ellefson discusses the characteristics of rapid growth companies in this solo episode of Hands-Off CEO.


You’ll hear Mandi talk about: 

  1. Two things rapid growth businesses have in common. “[Rapid growth businesses] usually have an offer that’s really valuable in the market, and are willing to position themselves in such a way that it’s a lot easier to sell.” [1:19]
  2. “Our top-level clients who are able to add $1-2 million+ in their first year with us have this certainty that allows them to show up 100% committed, and because they're committed, it drives decisive action.” Many CEOs approach their business as a seed that needs to grow before they water it. Mandi shares why this fails. [3:52]
  3. “What you need is a delusional level of certainty,” Mandi explains how to create that certainty. [5:57]
  4. By creating a bigger vision for your own company, you can then help clients create a bigger vision for themselves. “When you [do this], they’re willing to pay you more. When you create much bigger outcomes,  your team is more excited to be a part of what you’re building.” [8:44]


Resources

Mandi Ellefson on LinkedIn | Twitter | Facebook

Hands-Off CEO - Executive Briefing

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