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November 26, 2020 16 min

Buying patterns changed in 2020 - but that’s nothing new.

Buying patterns have been changing for hundreds of years, but what has changed recently is how quickly those buying patterns have changed. The trend happens any time there’s a recession or downturn in the market. Only the toughest and strongest businesses are going to rise to the top.

But the $1,000,000 question is:

How are you able to position your consulting agency so that you not only survive, but actually thrive?


Listen in to find out:

  • How to safeguard against the downturn in the economy
  • How you can innovate to stay relevant in your industry
  • How you can improve your offer to stay competitive in this market
  •   Final thoughts

    Don’t bury your head in the sand and hope things get better. If you want to have a consulting agency that is resilient in any market climate, you need to have a killer offer that’s relevant to the challenges of the market. Look for a painful problem (I look for at least a 7-figure problem) and then look at how you can solve that problem - and it doesn't matter what the market climate is.

    If you’re wondering how this can work for your business, join our Executive Briefing every Wednesday at noon Mountain Time. In a small group environment, we discuss what’s working to scale growth in agencies right now and how this model might fit your business.


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