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July 9, 2025 23 mins

In this episode of Live Full Work Fun, hosts Gayla and Fran explore the balance between urgency and thoughtful decision-making in business. They discuss why taking a pause during moments of panic can lead to better outcomes and more sustainable growth, particularly in marketing and sales strategies.

Key Highlights:

  • The importance of aligning marketing and sales efforts rather than treating them as separate silos
  • Why "slow is smooth and smooth is fast" - taking time to plan prevents costly mistakes
  • The shift from fear-based marketing to relationship-building approaches
  • How to handle life disruptions while maintaining business momentum
  • The value of pausing before making significant business investments or changes

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