Jeff Kauffman talks WEB3 and the future of ad agencies in a tokenized world powered by Blockchain.

Where were you when Google Launched? What was your first post on Facebook? The first Youtube video you remember? Join Jeff Kauffman, the entrepreneur adman who recently founded Parachute, a WEB3 platform for brands and agencies. He's also the creator of $JUMP, the first tokenized industry association for agency professionals and brand marketers. In this episode of Loud And Clear by LERMA/, we cover the theme of Tokens (Blockchain), WEB3, and what the future of the ad agency business will look like as consumers are quick to embrace a different currency and approach to life in general. Listen to Jeff’s vision of the future and how he plans to bring it to life. Jeff talks "brands", but also decentralized social media, product innovation, trends, sports, and much more.

WEB3 is new and could very well be the next frontier as it takes a decentralized approach promoting information democracy and transactions.

@jeffkauffmanjr

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Guest: Jeff Kauffman, Founder at Parachute | JUMP into web3, NFTs, & social tokens

Producer: Rolf Ruiz, Digital Strategist, Creative Technologist & Agricultor at LERMA/

Host: Francisco Cardenas, Principal of Digital and Social Strategy at LERMA/

Music: Pedro Lerma and the Band, LERMA/