The LERMA/ podcast, Loud and Clear, hosted by Francisco Cardenas, features an insightful discussion with Paco Conde, the new Chief Creative Officer at LERMA/. He discusses his global experience, from his beginnings in Madrid to his tenure in London, Brazil, and Los Angeles, and the unique cultural insights he has gained along the way. Paco emphasizes the importance of truth in ideas and the universal connection that creates meaningful work. Paco's creative philosophy centers on combining human ingenuity with technological advancements, notably AI, to expand creative capabilities while maintaining authenticity and emotional resonance. He stresses the need for brands to build strong platforms and maintain consistency across various channels, using creativity not just to solve business problems but to enhance people's lives and create positive societal impact. Paco is enthusiastic about harnessing Lerma's independent spirit to push boundaries and elevate both the agency and Dallas as a creative hub.
Book reference: The Creative Act: A Way of Being by Rick Rubin
Guest: Paco Conde, Chief Creative Officer at LERMA/Â â
Producer:â â â â â Victor Cornejo Tell Me More Studiosâ & Pranav Kumar at LERMA/
Host: â Francisco Cardenas Principal of Digital Strategy & Integration at LERMA/â
Popular Podcasts
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Are You A Charlotte?
In 1997, actress Kristin Davisâ life was forever changed when she took on the role of Charlotte York in Sex and the City. As we watched Carrie, Samantha, Miranda and Charlotte navigate relationships in NYC, the show helped push once unacceptable conversation topics out of the shadows and altered the narrative around women and sex. We all saw ourselves in them as they searched for fulfillment in life, sex and friendships. Now, Kristin Davis wants to connect with you, the fans, and share untold stories and all the behind the scenes. Together, with Kristin and special guests, what will begin with Sex and the City will evolve into talks about themes that are still so relevant today. "Are you a Charlotte?" is much more than just rewatching this beloved show, it brings the past and the present together as we talk with heart, humor and of course some optimism.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.