En este episodio hablamos con Eloy Pérez, Key Account Manager en Bolsalea, una empresa que ha convertido la atención al cliente en su mejor estrategia de fidelización. Con solo 7 personas en el equipo, Bolsalea factura un millón de euros al año apostando por la cercanía, la inclusión y el impacto social. Eloy nos cuenta cómo ofrecen atención en lengua de signos, por qué aún entrega pedidos en mano cuando algo falla y qué significa tratar a cada cliente como si fuera su propia abuela. Una conversación inspiradora sobre cómo humanizar la experiencia de compra en plena era digital.
[Beloved sponsor] Oct8ne: tu solución de atención al cliente con chatbot en base a IA: https://oct8ne.com/es
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