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September 17, 2015 58 min
The buzz: The crowd roars! The ultimate sports fan experience? Players, teams, and coaches performing at their best – plus on-demand access to sports facts and performance analysis. This winning combination delighted more than 50 million sports fans in 2014. Technology-supported sports teams know that using analytics software helps them play, run, ride, drive and sail better and win more. When Singapore welcomed the first leg of the Extreme Sailing series, the latest 3D visualization software enabled the racing teams to sail faster, better, simpler. The fans loved it! How can your business use these new technologies for a win-win fan experience in your marketplace? The experts speak: Rasmus Kostner, Extreme Sailing Team: “You haven't won the race, if in winning the race you have lost the respect of your competitors” (Paul ElvstrØm). Chris Burton, SAP: “The only way to do great work is to love what you do” (Steve Jobs). Join us for Sports and Technology: The Ultimate Fan Experience.
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