PodCraft | How to Podcast & Craft a Fantastic Show

PodCraft | How to Podcast & Craft a Fantastic Show

Podcraft is your weekly, no-nonsense guide to honing the art of podcasting, hosted by veteran creators Colin and Matthew. With over 30 years of combined experience, they cover everything from choosing the right mic to growing your audience and making money from your show. Some episodes dive deep into one topic, like titling episodes or using live events to build your brand, while others feature real-life case studies from podcasters who've been there and done it. Whether you're just starting out or levelling up an existing show, Podcraft gives you the practical advice and honest insights you need to make it work.

Episodes

Audio Branding and UK Podcasting with Mike Russell | The Podcraft Podcast

September 9, 2014 • 54 mins

It’s time for an in-between-isode, otherwise known as an interruption to normal programming! If you’ve been listening long, you’ll know Series 2 is all about Podcasting equipment, taking you through the audio chain from start to finish. Well, this is a little break from the techie chat, and instead a conversation with the founder of […]

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Series 3 Teaser & an Interview with the Boagworld Team

October 20, 2014 • 41 mins
In this episode I’m introducing the topic and format of the next series of PodCraft, and it’s something a little different. Next, I’m including an interview I did with the Boagworld guys a few months ago talking about the Podcast Host. If you’re interested in a little more detail on the business, then this is […]

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Introducing Series 3: 20 Steps to a Peerless Podcasting Website | PodCraft S3E00

October 30, 2014 • 10 mins
Welcome to the start of Series 3! In this episode I give an introduction to the series, and talk about what we’re going to cover over the coming 20 episodes. The series will be delivered every weekday of November, covering 20 Steps to creating a Peerless Podcasting Website. By the end of this month you’ll […]Support the show (https://pod.academy)
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Owning Your Podcast Space: Setting up Domains & Hosting

November 2, 2014 • 12 mins
The PodCraft Podcast: Series 3, Episode 1 In the first episode of Series 3 we’re looking at the reasons for owning your own Podcasting space. This means having your very own domain and hosting account on which you can run a website of your own. The big thing here is that aforementioned Ownership, and the control […]

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Installing WordPress as your Podcasting Website Platform

November 3, 2014 • 11 mins
The PodCraft Podcast: Series 3, Episode 2 In this episode we’re looking at installing WordPress. WordPress is the software that we’ll be using to run our podcasting website and, luckily for us, our hosting package makes it really easy to get it up and running. Listen to the episode to find out how to use cPanel […]Support the show
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Podcasting Plugins for WordPress: The When & Why

November 4, 2014 • 16 mins
The PodCraft Podcast: Series 3, Episode 3 WordPress is a great system for getting your content out into the world, and, even in it’s basic form, it can do many of the things we need as podcasters. One place in where it’s lacking, however, is RSS feeds – that’s the specially coded page which allows people […]Support the show
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Choosing a Theme for your WordPress Podcasting Website: Looking Good!

November 5, 2014 • 13 mins
The PodCraft Podcast: Series 3, Episode 4 WordPress is one of the best bits of web software out there, but out of the box it doesn’t look good… The default themes are clean, but plain, and if you want to stand out AND offer a good user experience, then you need a theme. In this episode […]Support the show (https://pod.academy)
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Creating Great Navigation for your WordPress Podcasting Website

November 6, 2014 • 16 mins
The PodCraft Podcast: Series 3, Episode 5 Navigation is, I think, one of the most underthought aspects of many people’s WordPress Podcasting websites. It’s understandable – WordPress does a lot of it for you, automatically adding pages to the menu bar, and allowing a generic category box down the side. In this episode I talk about […]Support the show (https://pod.academy)
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Creating Memorable Shortlinks on a Podcasting Website with Pretty Link

November 9, 2014 • 11 mins
The PodCraft Podcast: Series 3, Episode 6 This week, we’re on to enhancements. We’ll talk about the extra tools that you can add to your Podcasting website that will really help to entrance your audience, and keep them coming back for more. The first of these is a vital tool called Pretty Link: it allows you […]Support the show
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Adding Podcast Subscribe Links to Your WordPress Website

November 10, 2014 • 12 mins
The PodCraft Podcast: Series 3, Episode 7 In this episode I’m looking at the all-important subscribe links. These are aimed at converting passing visitors into long term subscribers, and are often forgotten about in the blind rush to concentrate on iTunes traffic. Well, I can tell you it’s just as important to look after your […]Support the show
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Analytics and SEO for Your WordPress Podcasting Website

November 11, 2014 • 10 mins
The PodCraft Podcast: Series 3, Episode 8 Our topic for this episode is Analytics and SEO. I’ll have a look at optimising your show notes pages to help them, and your site in general, appear more prominently in the search results. We’ll look at an SEO plugin that really helps with this in mind, and an […]Support the show (https://pod.academy)
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Contact Pages & 101 Other Uses for Forms Plugins for Podcasting

November 12, 2014 • 13 mins
The PodCraft Podcast: Series 3, Episode 9 In this episode we’re starting to build out the ways we enable listeners to get in touch with us. The first and most obvious is the humble contact form. We’ll have a look at two of the best contact form plugins out there, one free and one paid, […]Support the show
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Creating Better Podcast Episode Navigation: List Category Plugin

November 13, 2014 • 8 mins
The PodCraft Podcast: Series 3, Episode 10 In this episode we’re finishing up the week with a quick and easy one; a plugin called List Category Posts. This plugin allows us to create lists of our podcast episodes really easily by category or tag. This means you can guide the user around your podcasting content really […]Support the show
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Creating Compelling Calls to Action on Your Podcasting Website

November 16, 2014 • 14 mins
The PodCraft Podcast: Series 3, Episode 11 In the 11th episode of series 3 we’re talking calls to action. A call to action is an element of any page on the web that tries to convince a user to do a certain thing. This might be to buy a product, or to sign up to a […]Support the show (https://pod.academy)
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Why You Need a Mailing List for Your Podcast & How to do it

November 17, 2014 • 14 mins
The PodCraft Podcast: Series 3, Episode 12 In this episode we’re talking mailing lists. If you’ve investigated online marketing at all in the past, then no doubt you’ve come across the concept of mailing lists. If not, then you’re about to discover one of the most important aspects of growing a great audience on the web, […]Support the show (https://pod.academy)
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Creating an Attention Grabbing Email Optin Box in WordPress | PodCraft S3E13

November 18, 2014 • 10 mins
The PodCraft Podcast: Series 3, Episode 13 In this episode, we’re expanding on the email list work we’ve done over the past few days. We’ve already looked at the basics, now lets see how we can get our optin rates skyrocketing with an attention grabbing optin box. I’ve got a tool for you today which will […]Support the show (https://pod.academy)
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Podcast Affiliate Marketing: WordPress Plugins to Make Amazon Easy

November 19, 2014 • 15 mins
The PodCraft Podcast: Series 3, Episode 14 In this episode we’re delving deep into the idea of monetisation for the first time, and that’s in the form of affiliate marketing. During the episode I talk a little about starting out in affiliate marketing and how it can be used well to monetise a podcast. I’ll also […]Support the show (https://pod.academy)
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Getting Social on Your Podcasting Website: Social Sharing with Shareaholic

November 20, 2014 • 12 mins
The PodCraft Podcast: Series 3, Episode 15 In this episode we’re finally tackling the elephant in the room – social networking. It’s a rare person indeed who’s not involved, at all, in social media, and used well, it can be a huge driver of listeners for your podcast. In this episode I’m looking at one of […]Support the show (https://pod.academy)
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Using SpeakPipe to Engage your Podcasting Audience & Source Content

November 23, 2014 • 12 mins
The PodCraft Podcast: Series 3, Episode 16 Today on PodCraft we’re exploring the brilliant SpeakPipe. SpeakPipe is a tool which allows you to set up a voicemail system for your listeners, allowing them to leave audio messages directly on your website. As I’ll discuss on the episode, this can lead to huge engagement with your listeners, turning […]

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Keeping Your Podcasting Website Secure: WordPress Security Essentials

November 24, 2014 • 15 mins
The PodCraft Podcast: Series 3, Episode 17 Today we’re looking at security – not the most sexy of subjects, but vital if you want to run a good Podcasting website long term, and particularly if you want to make a living from it. WordPress itself is not an insecure platform, but it’s massive popularity makes it […]Support the show (https://pod.academy)
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