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July 31, 2025 16 mins

In this episode, Dave Dubeau is joined by Brendon Dedekind, a seasoned real estate developer and Florida Market Leader for the Trammell Crow Company. Brendon breaks down the high-stakes world of large-scale commercial development—where turning land into lucrative assets is the name of the game.

Brendon shares how his team works with landowners, government agencies, brokers, and capital partners to develop projects like warehouses, data centers, and multifamily housing. He explains the timeline of a typical project, the importance of being close to rooftops, and why discipline in underwriting is absolutely essential in today’s economy.

They also dive into the risks and rewards of merchant development, why working with trustworthy partners matters, and how Brendon evaluates land deals—on and off the market. He even gives us a peek into his favorite projects in Tampa and Orlando, and what makes them special.

Key Takeaways:

  • What a “merchant developer” does and why it’s not for the faint of heart

  • The critical role of land acquisition and entitlement

  • How interest rates and cap rates can make or break a deal

  • Why strong partnerships lead to smoother and more successful developments

  • Behind-the-scenes stories from real warehouse projects in Florida

 

- Get Interviewed on the Show! - ================================== Are you a real estate investor with some 'tales from the trenches' you'd like to share with our audience? Want to get great exposure and be seen as a bonafide real estate pro by your friends? Would you like to inspire other people to take action with real estate investing? Then we'd love to interview you! Find out more and pick the date here: http://daveinterviewsyou.com/

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