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April 22, 2023 17 mins
When you invest in real estate, do you want to get in at the market top or at the bottom? Blue Lake Capital's CEO, Ellie Perlman, looks at the current environment and breaks down what you need to know to successfully invest in real estate today. The current market has been pretty difficult, but we know we're usually at or close to the bottom when the feeling is overly pessimistic & gloomy and everyone feels like real estate is a bad investment. That's why we think now is a great time to be actively reviewing deals. The beauty of real estate is that it's cyclical and will most likely go back up over time. Those that can get in at or near the bottom and ride the next wave up are the ones that will have the most success. As Ellie shares, investing in today's real estate markets comes down to 3 things: 1. The Debt Structure 2. Location 3. Strength of the tenant base The bottom line is that the best deals today are those that are already cash flowing and that have attractive, preferably fixed rate, debt. If you can understand those factors, you'l be in a better position to know whether or not you're looking at the right investments for you. Are you REady2Scale Your Multifamily Investments? Learn more about growing your wealth, strengthening your portfolio, and scaling to the next level and visit www.bluelake-capital.com. To connect with us & find out how to invest alongside Blue Lake, email us at info@bluelake-capital.com or just complete our potential investor form at https://www.bluelake-capital.com/new-investor-form and our Investor Relations team will be in touch with you. If you'd like to be on our podcast or know someone who should, visit https://www.bluelake-capital.com/podcast and click the link to submit a guest. Learn more about your ad choices. Visit megaphone.fm/adchoices
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