All Episodes

October 16, 2020 29 mins

In sales, very often we ask many questions.  The problem, however, with asking questions is most often they do not further the cause of getting someone to say "yes" to purchasing your product or service.  In fact, many times we actually talk someone out of a sale because we end up sounding too salesy.  We spend most of the time talking about "what" and "how" we do things and less time about "why" someone would care.

Powerful sales questions, however, can have three profound effects on the outcome of a sale.

  1.  Plant seeds.  Powerful sales questions can plant effective seeds for later on in the sales cycle.
  2. Overcome objections.  Powerful sales questions can overcome objections early on so you aren't faced with them at the end.
  3. Activate the emotional part of the brain.  The part of the brain that makes decisions is the most important part to tap into because sales is emotional.
  4. When you combine all three of these types of questions you essentially make it as easy as possible for someone to say "yes" to a sale.
Mark as Played

Advertise With Us

Popular Podcasts

Stuff You Should Know
Law & Order: Criminal Justice System - Season 1 & Season 2

Law & Order: Criminal Justice System - Season 1 & Season 2

Season Two Out Now! Law & Order: Criminal Justice System tells the real stories behind the landmark cases that have shaped how the most dangerous and influential criminals in America are prosecuted. In its second season, the series tackles the threat of terrorism in the United States. From the rise of extremist political groups in the 60s to domestic lone wolves in the modern day, we explore how organizations like the FBI and Joint Terrorism Take Force have evolved to fight back against a multitude of terrorist threats.

Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.