The Connected Store: How Real-Time Data Is Powering the Future of Retail

In this episode of Rethink Retail, host Martin Bailie is joined by Jerome Hamrit, Senior Vice President for Data and Retail Media at VusionGroup, and Thaddeus Segura, Senior Vice President for Product at VusionGroup, to explore the evolution of the connected store. What you’ll learn in this episode: - Why store digital transformation is fundamentally different from e-commerce transformation - How real-time data from ESLs, computer vision, IoT sensors, and transactional systems creates a “live store” - Why platform thinking and system integration matter more than adding new devices - How Walmart and Carrefour approached connected store infrastructure at scale - The shift from “interesting technology” to essential retail capability - What “precision commerce” means and why it represents the future of retail execution - How connected stores unlock value for retailers, store teams, and brands through better execution, productivity, and monetization 🎧 Listen now to understand how connected stores are redefining retail performance.