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June 24, 2021 30 mins

We're pleased to have Ben Orenstein in as our guest this week. Ben is the co-founder of Tuple, a pairing application for development teams, and he has deep experience as a tech founder.


 In this quick and lively episode, we cover several common sales challenges for founders, like:


- Dealing with customers, behavior change, and getting things done.

- How to think about enterprise accounts, testing pricing, and establishing minimum thresholds.

- Discovering the 'fun' in being a technical founder that sells.

- How to think about hiring for that ideal sales replacement for the selling founder.


Ben is also the co-host of The Art of Product podcast, and you can find him on Twitter.


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