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October 23, 2019 45 mins

In this episode of the Sales for Founders podcast, your host Louis Nicholls talks to Nat Eliason.

Nat is the founder of Growth Machine and cofounder of Cup & Leaf tea.

He's also an expert on search-focussed content marketing. So we take a break from talking about outbound sales, and focus on what early-stage founders need to know about SEO-related content marketing instead.

Covering listener questions and topics like...

- When to make your first sales hire

- How SEO and creating content can help you find a product idea to work on

- What to do if you aren't a great copywriter

- ... and much more!


You can find Nat at NatEliason.com or on Twitter at @NatEliason.

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