Why Joe Pici Doesn’t Overcome Objections on Cold Calls, Ep #413

Joe Pici is direct. He believes you need to have great skills and an overall strategy with everything you’re doing related to cold-calling. In fact, Joe won’t put anyone on a phone until they’ve had 4–7 hours of in-depth strategy, skills, and scripting training. 

His three-day sales bootcamp is ranked #1 in the world. The first day, they only focus on communication styles (and how to adapt). On day two, they focus on value proposition, target market, and scripting. On day three, they make two hours of cold calls. 

They average a 77% conversion to appointments. They get 50–60 return phone calls the same day. So what does Joe do differently? Learn more in this episode of Sales Reinvented. 

Outline of This Episode

• [1:01] What is cold calling? Is it still relevant?
• [1:30] The strategy and skill of cold calling
• [2:34] How Joe prepares for cold-calling
• [4:18] Joe’s most effective opening line
• [5:43] Why Joe scripts cold calls
• [7:23] Joe’s favorite tool: a Focus Board
• [12:11] Joe’s top cold-calling dos and don’ts 
• [13:08] How Joe handles objections/rejections
• [16:00] Get a free cup of coffee

Resources & People Mentioned

• Get access to Joe’s FREE webinar

Connect with Joe Pici

• Connect on LinkedIn
• Follow on Twitter
• Call Joe at [phone]
• Pici & Pici Inc. 

Connect With Paul Watts 

• LinkedIn
• Twitter 

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