LinkedIn is a professional site built for business and networking—why not make it the best you can? Optimizing your profile photo, banner, and headline is a great place to start. But what can you do to make yourself sellable? How can you adjust things so that LinkedIn (and search engines ) prioritize you in search results? Kevin Turner shares some incredible tips in this episode of Sales Reinvented.
Outline of This Episode
- [1:35] Why a compelling LinkedIn profile is important
- [2:27] The elements with the greatest impact on sales
- [4:14] How to tell your professional story on LinkedIn
- [6:20] Balancing professionalism and personality
- [7:21] How often to update your LinkedIn profile
- [10:31] Kevin’s cautionary tale about LinkedIn tools
- [17:14] Kevin’s top LinkedIn profile dos and don’ts
- [23:23] Don’t be afraid to pivot and adjust
- How to tell your professional story on LinkedIn
Resources & People Mentioned
Connect with Kevin Turner
- Connect on LinkedIn
Connect With Paul Watts
Audio Production and Show notes by
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