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June 12, 2025 47 mins

EPISODE 348: Is PR the Most Underrated Marketing Strategy for Small Business? With Liz Nable

PR – it’s the free marketing strategy that small business owners often overlook… but not today!

In this week’s episode of the Small Business Made Simple Podcast, I’m joined by the fabulous Liz Nabel—former TV journalist, now media and PR coach – and we’re diving into the world of getting your business into the media for FREE.

We chat all things public relations (spoiler: it doesn’t stand for press release!), how to find media angles in your business, how AI can actually help if writing’s not your thing, and why pitching your story doesn’t need to be scary – just smart.

Liz shares her journey from chasing breaking news to building a million-dollar business using the power of PR – with zero marketing budget. If you’ve ever thought, “PR isn’t for me,” this episode might just change your mind (and your visibility).

🎧 Tune in now and find out how to build your brand, your authority, and your audience – without spending a cent.

 

🟠 WANT TO JOIN ME FOR THE 2025 SOCIAL MEDIA AND MARKETING CONFERENCE IN MELBOURNE, 29 AUGUST?  https://socialmediaandmarketing.com.au/conference

🟣 READY TO LIFT YOUR SOCIAL MEDIA GAME? Take the Challenge: https://jenn-donovan.myflodesk.com/fivedaychallenge   

🟢 Let’s talk strategy with a free 3-Part Video series: https://socialmediaandmarketing.com.au/freebies/marketing-strategy-three-part-mini-video-series/

🔵 SHOW NOTES (including a transcription of this episode and all links and resources): www.socialmediaandmarketing.com.au/348 

🟡DM JENN OVER ON INSTAGRAM https://www.instagram.com/jenndonovan_/

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