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January 14, 2025 50 mins
PODCAST: James Hesson, Director of Sports & Entertainment for Microsoft, joins this week’s edition of Sports Business Radio for a conversation. Hesson discusses how Microsoft is helping its sports and entertainment clients, how Microsoft’s clients are engaging fans in new and innovative ways and what the future of tech and AI looks like. Hesson also discusses his background and his path to his current role with Microsoft. LISTEN to Sports Business Radio on Apple podcasts or Spotify podcasts. Give Sports Business Radio a 5-star rating if you enjoy our podcast. Click on the plus sign on our Apple Podcasts page and follow the Sports Business Radio podcast. Follow Sports Business Radio on Twitter @SBRadio and on Instagram, Threads and Tik Tok @SportsBusinessRadio. This week’s edition of Sports Business Radio is presented by Boingo Wireless. Teams like the LA Clippers, Atlanta Hawks, Chicago Bears and San Diego Padres trust Boingo to connect their stadiums and arenas with cutting-edge 5G and Wi-Fi. From mobile ticketing to security cameras to kiosks, connect every piece of stadium technology with Boingo’s converged wireless networks. As you plan for the future of your stadium, make 5G part of your gameplan and choose Boingo Wireless as your trusted connectivity partner. Learn more by downloading Boingo’s free 5G Playbook for Stadiums & Arenas. Head to boingo.com/5Gstadium to get your copy. #Podcast #Microsoft #Tech #AI #SportsBusiness #SportsTech #JamesHesson Learn more about your ad choices. Visit megaphone.fm/adchoices
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