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April 6, 2025 35 mins
Fintechs have pushed the industry to focus on client experiences, and our show today digs into how traditional banks can collaborate with global banks like Citi to improve experiences like cross border payments for their clients. In our conversation today, Aashish Mishra, Citi’s Global Head for Banks sales and North Asia head for Financial Institutions and Fintech Sales, Treasury & Trade Solutions (TTS), dives into how the bank's 24/7 US dollar clearing business, as well as solutions like Worldlink ® Payment Services, are helping the firm’s bank clients deliver modern and intuitive experiences to its customers. Aashish Mishra is part of Citi’s Services’ business based in Hong Kong, and he performs two roles: he's responsible for TTS sales and strategy for all FI client segments in North America, which spans banks, fintechs, insurance, asset managers, and broker dealers. And for the bank segment globally, his focus is on delivering the entire TTS solution set to his clients, including cash clearing, global payments and receivables, Banking as a Service, liquidity solutions and trade solutions. Prior to this role, he spent extensive time in Citi’s Security Services business, including as the Head of Custody Product and Head of Direct Custody and Clearing business for Asia.  Aashish has extensive experience in the financial institution space, and has worked closely with senior clients, regulators, and financial market infrastructure during his career. Today, he brings that insight from multiple arms of the vast Citi footprint to the show to explore how banks can push their products further without burdening their teams with technical lift, as well as where he expects client expectations to go in the future.
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