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April 1, 2025 39 mins

Video can be a powerful marketing tool for business owners, but how to go about using it can be overwhelming. That’s why we’ve brought on Lifeonaire’s very own, Paula Mandarino, to dive into her top video tips for business owners!

Listen in to learn:

  • Why video is one of the best marketing tools for building connections with prospects
  • Recommended videos business owners should consider having made
  • How to know if you need to hire a professional or can do it yourself
  • The basic essentials you’ll need if you decide to record your own video (best part: these tools won’t break the budget!)
  • What to look for when you are hiring and videographer or video editor, and how to vet them before you hire them


Whether you’re interested in using video but don’t know where to start, or you want to take your marketing game to the next level, join us to learn video essentials that will provide clarity and direction on how to use this game-changing tool!

Paula’s recommendations:

  • Podcasting mic for recording audio at your desk: https://bit.ly/3E3Jhc8
  • Entry level lavalier: https://bit.ly/3EbLd2g
  • Gimbal for your phone (for recording on site): http://bit.ly/42t3X6M
  • AI noise and music remover: https://www.lalal.ai/


Connect with Paula on LinkedIn (Paula Mandarino) or visit her website:

FigTreeVideoProductions.com

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