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May 7, 2025 21 mins

Planning for Q4 might feel wildly premature—but it’s not. Especially this year, when sales cycles are longer, buyer hesitation is real, and your podcast needs to start doing the heavy lifting now if you want results later.

In this episode of The More Profitable Podcast, I’m sharing why I scrapped my original launch plans and created the Profitable Podcast Summer Camp. After dozens of Q2 planning calls, one theme kept coming up: podcasters want space, but they also need real ROI. And that doesn’t happen without a system built to sell.

You’ll hear how we’re using this summer to build podcast strategies that generate leads, support launches, and make time off actually doable. I’m also walking through exactly what we’ll do over our eight weeks together—and how one client used these same tools to take her podcast from “just content” to a core part of her sales engine.

If you’re tired of winging it week to week and want to go into Q4 with confidence (not chaos), this episode is your starting line.

1:40 — What Q2 strategy calls revealed about the real theme for this summer

3:47 — Why I scrapped my original plan and launched Summer Camp now

5:01 — The truth about this year’s sales cycles—and why waiting isn’t an option

7:33 — What we’ll actually do together inside Profitable Podcast Summer Camp

10:27 — How a repeatable series can simplify launches and extend your reach

14:12 — A client case study: from reactive launches to strategic sales content

17:51 — Why “just staying consistent” isn’t enough anymore

19:03 — What you’ll miss if you don’t join before May 17th


Mentioned in Turn Your Podcast into a Sales Machine This Summer

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Ready to Turn Your Podcast into a Sales Machine?

This isn’t some dusty DIY course you forget about by July. The Profitable Podcast Summer Camp is where we actually do the work—together.

We’re spending eight weeks building the systems your podcast needs to support your sales goals (without you living in your project management tool). You’ll leave with content planned, sales strategy mapped, and a repeatable series you can actually re-use.

We kick off June 12th, and if you join before May 17th, you’ll get a bonus 1:1 back-pocket call with me to use anytime during the program.

Grab your spot now, and we’ll save you a seat at the virtual campfire.

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