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March 12, 2025 25 mins

Look, I get it. Starting a podcast feels like a big commitment. So instead, you’re stuck in the “I just need to be more ready” loop—which is really just a very professional way of procrastinating.

The truth? You don’t need a bigger audience. You don’t need to study the art of podcasting like it’s an AP class. And you definitely don’t need to wait until you magically feel ready.

If you have a solid offer, see any success on social media, and keep repeating yourself in sales conversations—you’re already ready. So let’s talk about why waiting is just costing you time (and let’s be real, sales).

0:00 – Why waiting until you “know more” is keeping you stuck
 4:26 – The first sign you’re ready: You have an offer that sells
 9:03 – How a podcast makes selling easier (without making you work harder)
 11:00 – The second sign: You’re already seeing engagement on social media
 14:45 – Why social media alone is the worst long-term strategy
16:38 – The third sign: You keep answering the same questions in sales calls
19:52 – How to use a podcast to pre-educate leads (and stop repeating yourself)
22:47 – The Profitable Podcast Launch Accelerator is open for beta enrollment


Mentioned in You’re More Ready to Launch Your Podcast Than You Think

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Join the Profitable Podcast Launch Accelerator


Let’s Be Honest—You’re Never Going to “Feel” Ready

Launching a podcast isn’t about feeling ready—it’s about having a plan that makes your show an actual business asset (instead of just another content obligation).

Inside the Profitable Podcast Launch Accelerator, we’re building your first season together—so your podcast attracts the right people, makes selling easier, and doesn’t turn into a never-ending to-do list.

The beta round is open right now (but not for long). If you’re done overthinking it and ready to actually use a podcast to sell smarter, grab your spot now.

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