Look, I get it. Starting a podcast feels like a big commitment. So instead, you’re stuck in the “I just need to be more ready” loop—which is really just a very professional way of procrastinating.
The truth? You don’t need a bigger audience. You don’t need to study the art of podcasting like it’s an AP class. And you definitely don’t need to wait until you magically feel ready.
If you have a solid offer, see any success on social media, and keep repeating yourself in sales conversations—you’re already ready. So let’s talk about why waiting is just costing you time (and let’s be real, sales).
0:00 – Why waiting until you “know more” is keeping you stuck
4:26 – The first sign you’re ready: You have an offer that sells
9:03 – How a podcast makes selling easier (without making you work harder)
11:00 – The second sign: You’re already seeing engagement on social media
14:45 – Why social media alone is the worst long-term strategy
16:38 – The third sign: You keep answering the same questions in sales calls
19:52 – How to use a podcast to pre-educate leads (and stop repeating yourself)
22:47 – The Profitable Podcast Launch Accelerator is open for beta enrollment
Mentioned in You’re More Ready to Launch Your Podcast Than You Think
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Join the Profitable Podcast Launch Accelerator
Let’s Be Honest—You’re Never Going to “Feel” Ready
Launching a podcast isn’t about feeling ready—it’s about having a plan that makes your show an actual business asset (instead of just another content obligation).
Inside the Profitable Podcast Launch Accelerator, we’re building your first season together—so your podcast attracts the right people, makes selling easier, and doesn’t turn into a never-ending to-do list.
The beta round is open right now (but not for long). If you’re done overthinking it and ready to actually use a podcast to sell smarter, grab your spot now.
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
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