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August 19, 2025 18 mins

Posting on platforms with purpose 

For the last few years, we’ve all been a bit single-minded.
Google, Google, Google
And that makes sense, Google's market share has consistently been around 90-95% globally, but it’s slipping.
And platforms like ChatGPT come along and blow everything out of the water, perhaps it’s time we got a little bit more search-agnostic.

Not sure what I mean?
In this episode, we’ll explain all.

Tune in to learn: 

  • What search agnosticism is
  • What sites and social platforms are now used as search engines
  • Why writing for humans first, search engines second is key
  • How to decide what content works best for each platform
  • How search agnosticism changes the way you write and do keyword research
  • How to be more strategic with your content 
  • Jessica’s top tips for being more search agnostic

 

Useful resources: 

 

Head to episode notes 

 

Freebies:

  1. Free webinar: Increase your website traffic (and sales)

  2. The Ultimate SEO Checklist

  3. Free SEO Nibbles Course

 

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