Yeah, That's Probably an Ad

Yeah, That's Probably an Ad

Join the scrappy, skeptical Adweek news team as we debate the highs and lows of creativity, advertising, marketing, media and technology. Hosted on Acast. See acast.com/privacy for more information.

Episodes

June 14, 2024 49 mins
Welcome to Cannes Dispatch, ADWEEK's special series dedicated to the buzz, creativity, and innovation at one of the world's most anticipated gatherings, the Cannes Lions Festival. In the first episode, Will Lee, CEO of ADWEEK, and Jenny Rooney, Chief Experience Officer at ADWEEK, connect with the very best in the advertising world. Tune in to hear from Lou Paskalis, Michael Kassan, Shelley Zalis, and ADWEEK'S EIC Ryan Joe about wha...

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In this episode of Yeah, That’s Probably an Ad, Ryan Joe, AdWeek’s editor-in-chief sits down with Rebecca, to discuss the arbitration of Michael Kassan’s split from MediaLink in March this year, and what the plans are for his breakaway venture. 




Hosted on Acast. See acast.com/privacy for more information.

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Ever stopped to appreciate a brand's organic social media post, admiring the cleverness and relatability behind it? In this episode, we delve into the formula. From engaging TikTok videos to humorous LinkedIn posts, Gabriel Gomez, Social Strategy Lead at Verizon, breaks it all down for us.

Hosted on Acast. See acast.com/privacy for more information.

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In this episode of Yeah, That’s Probably an Ad, Luz Corona is at the Adweek Sports Marketing Summit with Michelle Harmon-Madsen, Chief Marketing Officer at SponsorUnited, a leading global sports and entertainment intelligence platform.




Hosted on Acast. See acast.com/privacy for more information.

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Rickey Thompson is a well-known name from Vine to TikTok. He is passionate about sharing his hilariously unique and relatable, yet edgy, point of view. In this episode, we hear from the iconic creator as he shares his journey from being a shy kid in North Carolina to becoming a commanding presence with an audience of millions.

Hosted on Acast. See acast.com/privacy for more information.

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In this episode of Yeah, That's Probably an Ad, part of the themed sports marketing series presented by Ally, Luz Corona sits down with Andrea Brimmer, Chief Marketing and PR Officer at Ally Financial. They discuss Ally's transformative 50/50 pledge to invest equally in men's and women's sports media, the challenges and successes along the way, and how this initiative is driving real business impact for Ally.

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In this episode of Yeah, That’s Probably an Ad, Rebecca Stewart and Luz Corona are joined by Adweek’s very own Trishla Ostwal, AI and tech policy reporter, and Catherine Perloff, platforms reporter. 




Hosted on Acast. See acast.com/privacy for more information.

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If you were to ask anyone about their favorite dishes, each person would respond with their unique recipe for how they make them. In this episode, we hear from Danny Freeman (@dannylovespasta) about how he creates unique, colorful, and out-of-the-box ways to make pasta. Freeman also shares how he transitioned into a new career path and best practices for creating content.

Hosted on Acast...

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Peloton is a well-known name in the world of exercise and fitness. The brand offers people the convenience of working out in various settings, whether it’s using their stationary bike at home or accessing their workout classes through the app while traveling for business. Peloton is not only recognized for its wide range of workout classes but also for its charismatic and influential instructors such as Kendall Toole. In this episo...

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In this episode of Young Influentials, host Colin Daniels is joined by Bo Shepherd and Kyle Dubay, Co-Owners of Woodward Throwbacks.


Join them as they discuss:

  • How Bo and Kyle transform recycled materials into functional masterpieces
  • What sets Woodward Throwbacks apart
  • How to turn everyday materials into stunning masterpieces
  • Why you should keep up and stay relevant on social media
  • The importance of engaging with your community
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In this episode of Yeah, That’s Probably an Ad, Rebecca Stewart and Luz Corona are joined by Adweek’s very own Ethan Alter, TVNewser Editor, and Bill Bradley, Deputy Editor of Media, TV, and Sports Marketing.

Hosted on Acast. See acast.com/privacy for more information.

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In this episode of Yeah, That’s Probably an Ad, Rebecca Stewart sits down with Niki Sahni, President and Partner at Courage, a fully-independent, owner operated creative agency founded as part of a mission to create a place where people and brands can find their own courage.

Hosted on Acast. See acast.com/privacy for more information.

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Working out can be a challenge for many of us. It could be the lack of time or difficulty in finding a workout routine that suits us. However, iFit understands that workouts are not a one-size-fits-all system. The software used by iFit adapts to the individual’s needs. In this episode, we will hear from the CMO of iFit, Mark Phillips, as he explains how iFit is using AI technology to better comprehend individual needs. He will also...

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We all have our favorite artists and bands that we love listening to and watching in live concerts. However, many of us are not aware of how these musicians were discovered and the entire process behind creating the hit songs that we enjoy. In this episode, we will hear from songwriter Evan Bogart, who has written songs for popular artists like Rihanna and Beyoncé. Currently, as the CEO of Seeker Music, Bogart will share his person...

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In this episode of Yeah That’s Probably an Ad, Luz Corona and Jameson Fleming sit down with JP Petty at Social Media Week in New York. JP is a creative leader and the Global Executive Creative Director, Bodega at Wieden + Kennedy where he oversaw the creation of Bodega the content creation studio monolith that has created so much groundbreaking work over the past four years it’s been operational.




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When it comes to traveling, it’s hard not to come across the iconic Béis weekender or suitcases. Recently, the company was the official luggage and travel bag sponsor at the country music festival Stagecoach. In this episode, we’ll be speaking with Liz Money, SVP of Brand & Creative, as she shares how the brand’s activation, The BÉIS Pit Stop, came to be and how they are working to build a community beyond digital content.

<...

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In this episode of Young Influentials, host Colin Daniels is joined by Gianluca Conte, aka QCP.


Join them as they discuss:

  • QCP's journey of a young influential creator in the cooking industry
  • How he united Italian and American cuisine
  • How to find your unique style online
  • Authenticity and happiness in content creation
  • Building resilience as an online creator


Gianluca Coste, popularly known as QCP, is a passionate and knowl...

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When it comes to planning outfits for music festivals or themed events, many of us seek inspiration from Pinterest. This year, the platform was activated at Coachella for both weekends, bringing our mood boards and visions to life. In this episode, we hear from Sara Pollock, the VP and Global Head of Consumer Marketing at Pinterest, as she explains why they decided to activate in the desert and if it’s worth it for other brands to ...

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When it comes to maintaining good health and wellness, it can be quite expensive and challenging to track down the right products, particularly for women. In this episode, Lo Bosworth, the founder of a wellness brand, shares her story of how she established the brand out of frustration with finding solutions for her own health concerns. Her goal was to make doctor-developed supplements and wellness products accessible to everyone t...

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Studs, the painfully cool ear piercing studio and earrings brand, has been expanding rapidly since its launch in 2019.\


The startup now counts 22 stores across the U.S. with 10 more NYC spaces planned for 2024.


Offering Gen Z and millennial urbanites an alternative to mall strip piercers like Claire's, the brand sets itself with its "needle-only method" and signature "Earscape" stacks, combined with a buzzy retail environment...

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