Yeah, That's Probably an Ad

Yeah, That's Probably an Ad

Join the scrappy, skeptical Adweek news team as we debate the highs and lows of creativity, advertising, marketing, media and technology. Hosted on Acast. See acast.com/privacy for more information.

Episodes

July 22, 2024 32 mins
In this episode of Yeah, That’s Probably an Ad, Rebecca Stewart is joined by Jonathan Kirkland, Head of Marketing & Brand for BLK at Match, Cindy Lim, Head of Brand for Yuzu at Yuzu, and Julia Estacolchic, Senior Director of Brand Marketing and Head of Brand for Chispa at Match.

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Welcome to Cannes Dispatch, ADWEEK's special series dedicated to the buzz, creativity, and innovation at one of the world's most anticipated gatherings, Cannes Lions Festival. In this bonus part, Adweek’s Editor in Chief Ryan Joe recaps some of the biggest conversations from the festival.

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Since 2011, the Governors Ball Music Festival has brought together some of the biggest names in music, such as Kendrick Lamar, Sabrina Carpenter, and Peso Pluma, in one location. Organizing an event in the city that never sleeps is no easy task. Everything from the musical acts to the brand activations must be engaging. In this episode, we hear from Alex Joffe, Head of Partnerships for Governors Ball and Senior Sponsorship Director...

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In this episode of Yeah, That’s Probably an Ad, Luz Corona and Rebecca Stewart are joined by Sara Garibaldi, President at BODEN Agency, and Lee Maicon, Global Chief Strategy Officer at The Community.

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Every year, music enthusiasts gather in Boston for an exciting weekend filled with performances by well-known artists such as Ed Sheeran, Hozier, and 2024’s It Girl Chappell Roan. Have you ever wondered what it takes to put together a diverse music festival that not only showcases incredible talent but also incorporates brand activations? In this episode, Boston Calling CEO Brian Appel shares the journey of creating the festival, t...

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In this episode of Yeah, That’s Probably an Ad, Rebecca Stewart and Luz Corona are joined by Michael Clinton, CEO and Founder of ROAR Forward, and Chase Campbell, Cultural Intelligence Analyst at The Community.




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Dancing is a universal language. Spend just 5 minutes online and you’ll see how some dances have become viral sensations worldwide. Choreographer Charm La’Donna is responsible for many of these popular dances. She has worked with artists like Madonna, Selena Gomez, and Dua Lipa, and her moves are constantly being imitated. However, her success with A-list artists did not happen overnight. In this episode, Charm shares her experienc...

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June 28, 2024 23 mins

Welcome to Cannes Dispatch, ADWEEK's special series dedicated to the buzz, creativity, and innovation at one of the world's most anticipated gatherings, Cannes Lions Festival. In this final part, Adweek’s Editor in Chief Ryan Joe, Executive Editor Jameson Fleming, Brand Editor Rebecca Stewart, and Creative Editor Brittaney Kiefer link up to reflect on the entire festival.




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In today's world, many brands struggle to genuinely celebrate diverse communities and understand the best ways to do so. In this episode, we dive deep with Christina Holden, Barry’s head of PR, and Victor Self, the SVP of DEIB, to uncover how their company authentically honors communities like the LGBTQ+ community and more throughout every facet of their business. They also share invaluable advice for companies aspiring to be more ...

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June 21, 2024 27 mins

Welcome to Cannes Dispatch, ADWEEK's special series dedicated to the buzz, creativity, and innovation at one of the world's most anticipated gatherings, Cannes Lions Festival. In this second episode, ADWEEK’s CEO, Will Lee, interviews some of the biggest names at Cannes with top ADWEEK voices. Delve into the exciting group chats and panel discussions at ADWEEK House with Sir Martin Sorrell, the founder of S4 Capital, and Alexis Oha...

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Some members of the LGBTQ+ community may feel excluded when it comes to finding community and dating spaces. Certain places claim to support the entire community but end up catering only to a select few. In this episode, Taimi CEO and Founder Alex Pasykov discusses how the app is working to build a fully inclusive LGBTQ+ platform.

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In this episode of Yeah That’s Probably an Ad, Luz Corona and Jameson Fleming sit down with Kristyn Cook. Kristyn is the Chief Agency, Sales and Marketing Officer at State Farm, a group of mutual insurance companies and the largest property, casualty, and auto insurance provider in the United States. She is responsible for the State Farm Agency Force that is 19,000+ strong, as well as the marketing department.




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Welcome to Cannes Dispatch, ADWEEK's special series dedicated to the buzz, creativity, and innovation at one of the world's most anticipated gatherings, the Cannes Lions Festival. In the first episode, Will Lee, CEO of ADWEEK, and Jenny Rooney, Chief Experience Officer at ADWEEK, connect with the very best in the advertising world. Tune in to hear from Lou Paskalis, Michael Kassan, Shelley Zalis, and ADWEEK'S EIC Ryan Joe about wha...

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In this episode of Yeah, That’s Probably an Ad, Ryan Joe, AdWeek’s editor-in-chief sits down with Rebecca, to discuss the arbitration of Michael Kassan’s split from MediaLink in March this year, and what the plans are for his breakaway venture. 




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Ever stopped to appreciate a brand's organic social media post, admiring the cleverness and relatability behind it? In this episode, we delve into the formula. From engaging TikTok videos to humorous LinkedIn posts, Gabriel Gomez, Social Strategy Lead at Verizon, breaks it all down for us.

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In this episode of Yeah, That’s Probably an Ad, Luz Corona is at the Adweek Sports Marketing Summit with Michelle Harmon-Madsen, Chief Marketing Officer at SponsorUnited, a leading global sports and entertainment intelligence platform.




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Rickey Thompson is a well-known name from Vine to TikTok. He is passionate about sharing his hilariously unique and relatable, yet edgy, point of view. In this episode, we hear from the iconic creator as he shares his journey from being a shy kid in North Carolina to becoming a commanding presence with an audience of millions.

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In this episode of Yeah, That's Probably an Ad, part of the themed sports marketing series presented by Ally, Luz Corona sits down with Andrea Brimmer, Chief Marketing and PR Officer at Ally Financial. They discuss Ally's transformative 50/50 pledge to invest equally in men's and women's sports media, the challenges and successes along the way, and how this initiative is driving real business impact for Ally.

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In this episode of Yeah, That’s Probably an Ad, Rebecca Stewart and Luz Corona are joined by Adweek’s very own Trishla Ostwal, AI and tech policy reporter, and Catherine Perloff, platforms reporter. 




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If you were to ask anyone about their favorite dishes, each person would respond with their unique recipe for how they make them. In this episode, we hear from Danny Freeman (@dannylovespasta) about how he creates unique, colorful, and out-of-the-box ways to make pasta. Freeman also shares how he transitioned into a new career path and best practices for creating content.

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