E279. Live in the AND not the OR

In today’s episode, April delves into a powerful concept from Jim Collins' book Built to Last—The Genius of the AND, Not the Tyranny of the OR. This mindset encourages us to reject limiting beliefs that force us to choose between two seemingly conflicting options. Instead, we are challenged to find ways to integrate both. Whether it's balancing work and family, professional growth and personal health, or pursuing success without compromising values, this episode is all about finding harmony between priorities.

Key Points:

• The Genius of the AND Explained:
  April introduces the idea of embracing the AND, allowing both choices to coexist. She refers to Jim Collins' quote: "Builders of greatness reject the tyranny of the OR and embrace the genius of the AND." April explains how this principle applies not only to business but to our personal lives, too.

• Examples of the Tyranny of the OR:
  April shares examples where people feel trapped in making exclusive decisions:

  • I can scale my business OR be a present parent.
  • I can work out daily OR drop my kids off at school.
  • I can grow professionally OR have free time.

• Personal Story of Breaking the OR Mentality:
  April recounts her own experience of being stuck in the mindset that she could either scale her business or be a present parent. She describes how she shifted her thinking to embrace the AND, finding ways to do both.

• Client Story – Kyle's Struggle:
  April shares a story of her client Kyle, a business owner who believed he couldn't scale his business and be a good father at the same time. This belief stemmed from past trauma when working a corporate job, where he constantly felt like he was failing both as an employee and as a parent. By helping Kyle identify the fear behind his resistance to scaling, April was able to show him how it’s possible to grow his business and still be present for his son.

• Asking the Right Questions:
  April emphasizes the importance of asking yourself: "What would need to be true for me to do both?" This question helps to dismantle the OR mentality and opens up possibilities for integrating both goals.

• Reclaiming Power by Living in the AND:
  By choosing to live in the AND, we take control of our lives and stop running from our fears. We can design our lives in ways that allow us to have both, whether it’s business success AND family time, health AND career growth, or any other combination that feels impossible.

 

April wraps up the episode by challenging listeners to identify where they are stuck in the tyranny of the OR and to start asking the hard question: "What would need to be true for me to have BOTH?" Living in the AND isn’t just a business principle—it’s a life principle. By adopting this mindset, we reclaim our power and design lives that are aligned with our biggest dreams and goals.

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