Beyond the Stage: Stripper Tales and Industry Insights

Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
Ask the Podcast Coach for September 13th 2025.
Let's get ready to podcast.
There it is.
It's that music.
That means it's Saturdaymorning.
It's time for Ask the PodcastCoach, where you get your
podcast questions answered live.
I'm Dave Jackson fromtheschoolofpodcastingcom, and

(00:21):
joining me right over there isthe one and only jim cullison
from the average guy dot tv.
Jim, how's it going, buddy?

Speaker 2 (00:28):
greetings, dave.
Happy saturday morning to you.
Always good to be with you onsaturday.
And the lover boy songeverybody's working for the
weekend has never been strongerthan yeah, thank goodness we got
to the weekend.

Speaker 1 (00:41):
I played that in a band many moons ago.
We're here for this.
We made it to Saturday and Mike, if you've seen Mike Reno, I'll
give him credit the lead singerof Loverboy.
For those who are like what's aMike Reno?
He still goes for the high notein Take Me Loose and eventually
gets there.
It's not pretty and it kind ofsounds like somebody strangling

(01:04):
your dog, but I got to give himcredit.
Um, but if you strangle yourdog, you know what will fix its
uh, its throat?
Yeah, a little bit of coffee.
A little bit of coffee,absolutely.

Speaker 2 (01:15):
I'm out of whack.
Hold on, give me a second.

Speaker 1 (01:16):
I didn't have it ready.
Okay, here we go.
There you go, and that coffeepour is brought to you by our
buddy, mark, over at there.
It is podcastbrandingco,because they're going to see you
before they hear you, and I'veused Mark for a lot of my
artwork and anything you needthat's going to be public facing

(01:38):
.
Well, you know you want it tolook good.
In fact, a recent study saidthat 41% of people will give a
podcast one shot.
That's it, and if you don'tmake a good first impression,
you're out and Mark is going tohelp you with all your visuals
and your branding.
If you're like I'm not surewhat branding means, well,
that's what Mark does, so hirehim.

(01:59):
He's a podcaster and anaward-winning graphic artist,
and so he understands podcasting.
He's going to sit down with youone-on-one, figure out what
your show's about and then makeartwork.
That's just amazing, and if youneed a whole website to go with
that artwork, even better,because he's the guy that does
it all.
When you're ready to look goodand make a great first

(02:21):
impression, there's only oneplace to go, and that's
podcastbrandingco.

Speaker 2 (02:31):
Tell him, dave and jim sent you why would you want
to hold the phone?
The phone's the best part.
Yeah, thanks to our good friend, dan lefebvre over there.
Based on a true story, basedbasedonatruestorypodcastcom and,
as Dan has said in the chatbefore, no podcast is released
before it's time.
So this week still out thereYoung Guns 2.

(02:52):
If you didn't get a chance tocatch it last week, catch it
this week.
Available for again.
I love Dan's artwork.
If you want to get a good lookat creativity and the artwork
for the podcast, check it outtoday.
Based on a True story, based ontruestorypodcastcom.
And, as always, dan, thanks foryour sponsorship and some
delicious coffee yeah he's, he'sgot a great look.

Speaker 1 (03:14):
Talk about somebody making a good first impression
oh yeah his artwork is always.

Speaker 2 (03:20):
It's not a one and done, he's got.
He does that.
You know he does the album art,the original album art.
Yeah, he's got his own art forit, his own rendition, his own
take on it.
A great way of thinking abouthow to do album art or, you know
, even episode artworkcreatively.
So good, good, good on you.

Speaker 1 (03:39):
Dan, yeah, I got a fun question here.
I think people are overthinkingit a bit.
Yeah, I got a fun question here.
I think people are overthinkingit a bit.
He or she says help me thinkoutside the box to find guests
for my very small new show.
It says I've been reading andfollowing what people suggest
here on Reddit for using theguest subreddit and approaching
people in my niche to findguests.

(03:59):
I host a solo podcast made up ofmy stripper stories, so I'm
assuming this is a she.
Then maybe you never know thereare male strippers and would
love to interview fellow dancersenthused customers.
Boy, there's a, there's.
Hey, I want to interview.
Yeah, me, I, I love candy.
You know ginger's the bestdifferent types of service

(04:20):
industry folks, club staff andadult industry professionals on
my show, which could be fun.
I figure my best bet is tomessage other small podcasts and
either do an exchange with adancer podcast or, better yet,
find small podcasts that areniche adjacent.
This approach has been prettytedious.
It's obviously much easier tosearch and find large podcasts

(04:43):
than small or very new ones.
So my two questions are is thiskind of tedious to be expected
or am I just a crappy researcher?
What's been working well forfinding guests for your small
and or new podcast.
Thanks for reading.
Curious to hear your thoughts.
Now call me crazy, jim, but ifI was looking for strippers,

(05:05):
where could I find strippers?
Yeah, well, that was my wholepoint.
People are overthinking this.
They're like I don't know howto find.
I'm like I don't know.
Go to the bad part of town.
There's probably a few clubswhere people dance around in
less than normal clothes and go.
Hey, I do a show for strippers.

(05:27):
Want to be on my podcast, youknow.

Speaker 2 (05:30):
So I mean listen, listen in general, as we just
think in general about,especially in the niche, right,
finding, finding your community.
Let's, let's let's put it thatway finding your community out
there.
Yeah, it's tedious, likeespecially the, the, the, the
smaller, the you know, thetighter the niche, the the

(05:51):
harder it is.
And so you've, yeah, you'regonna, it's gonna be a struggle,
you're gonna have to do some,you're gonna play some
groundwork.
That my advice always has beento podcasters who are looking
who do the guest thing right.
You know two, two things Ialways say with this.
One is, when you find a goodguest, make invite them back.
You don't have to have anoriginal one and done you know

(06:14):
kind of thing.
Oh well, you were on six monthsago, you can't be back on again
.
My listeners won't know if theywere good.
Have them back on, right.
So make sure you're reusingyour good.
You know your good, your goodguests.
And then two, with guests, makesure that you, when you find a
good one, ask them hey, who doyou know that I should be right.

(06:37):
You know that I should beinterviewing who should be on my
show, who would you recommend?
You know you're not sellingthings to them, you're just
going to call them up and invitethem on the show.
So I think that's you grow yournetwork in those two ways Keep
the good ones that you have andthen start using the folks that
you have on there, and then andI guess maybe three would be
there's plenty of podcastservices right Now.

(06:58):
To be honest, dave, they don'thave everything Like I've.
I've tried using both the big,the big ones, and you know for
what I'm looking for, the kindof guests I'm looking for.
I haven't really had that greatof luck with them.
Right, listen, they're great.
They're great If you're doing aleadership podcast, if you're
doing a, you know.
If you're doing you knowthere's a.
There's a couple of topics outthere that are super hot, that

(07:20):
I'm just not in that space, butso there's services as well.
So that's what.
That's what I would say I wouldlike you got.
You know, make sure you'retaking care of the ones you have
.
It's just kind of like liferight, make sure they take care
of the friends that you have,and then ask those friends hey,
who else do you know?
Like, who else should be onhere?
And I think you got a good, Ithink you have a good run at it
that way.

Speaker 1 (07:40):
That's it.
I could do this weirdtransition, and you know who
likes strippers Todd Cochran.
Actually, I don't know that forsure.
Dave, what is wrong?
With you this morning I havethe weirdest transitions in my
life here.
No, I'm trying to keep it lightand fun.
I know, but yeah, we did loseTodd on Monday and that

(08:05):
literally stopped me dead in mytracks.
I was Mike Dell, was niceenough to call me.
What was weird about that is Ididn't have Mike in my phone.
So twice in the morning, thiswireless, this unknown wireless
caller, calls me and I'm like Idon't know about you, but I'm I.
Right now I have a lot of peoplewho keep calling me, asking me

(08:27):
to sell a house I do not live in.
They're like is this Dave?
And I'm like yeah.
And they're like, yeah, I'mcalling about the property on
Beachwood.
And I'm like, yeah, I don'tlive there, nor do I own that
house.
So, whatever list I'm on, couldyou please take me off?
And they're like, oh, I justbought the list, I don't run it.
I'm like, oh, great, wonderful.
And so I thought it was one ofthose guys and it was Mike Dell

(08:49):
and he just said, hey, I gotsome.
Cause it's weird.
I was like hey, mike, what's up, you know?
And he's like oh, I got somebad news for you.
And I'm like, oh, and Iliterally just stopped walking.
I was like what?
No, because I just saw him,like three weeks ago, and he had
dropped 30 pounds.
He looked great and you know Iwas like, wow, we got lots of

(09:13):
questions in the chat room.
Wow, that was a very Dave thingto do Right in the middle of
talking about Todd.
I went squirrel, but it's justone of those things where you
know somebody's there and thenthey're not, and I guess he had
a blood clot of some sort.
I don't know what causes bloodclots and you know, when those
things make it to your heartthere's not a you know, no.

(09:34):
No, your lungs, or your lungs,yeah.

Speaker 2 (09:37):
Yeah, this happened to my mom.
She had fallen.
And then they put a.
They put a brace on her kneeand then she flew.
When she got off the plane theytook the brace off and that's
when the blood clots werereleased.
She now she's.
She luckily survived it.
She was never the same, butthat's a that's a tough deal.
Yeah, we think about, listen,we think about the contribution
that Todd made, by the way.

(09:58):
Appreciate, you know, todd andAdam and Mike, and and those
guys Rob Greenlee yeah, todd andAdam and Mike.

Speaker 1 (10:04):
And and Rob Greenlee yeah, rob Greenlee, getting
together.
Man, that was.
There were times at the veryend they played Rob and Todd
from the last new media show,and you know.
So Todd's like, all right, I'mTodd Cochran, we'll see you next
week.
And then you're like, it justwas like, oh yeah.

Speaker 2 (10:22):
Yeah, you never know, right, you never know what
going to.
That's always the lessons inthese.
Right, we do these things andyou think, oh, I'll do it
tomorrow.
Well, maybe not, right?
I mean, there's some goodopportunities in thinking, why
wait till tomorrow what you cando today, if it's that important
to get it kind of done?
But listen, we have to live ourlife with planning too.

(10:42):
You can't just live.
I mean, if you try to just liveevery day to its fullest, I
mean, that's not sustainableeither.
You need rest, you need to eatcorrectly, you need some of
those things Well.

Speaker 1 (10:58):
I've already lost weight thanks to Todd.
I was like okay, time to getback on the treadmill, you know,
time to stop eating junk, youknow?

Speaker 2 (11:06):
I think one of the things one of the things I take
away from that from from fromwhat, from Todd's life and what
he did is he genuinely caredabout podcasting and podcast oh
man, yeah, genuinely cared aboutpeople in the, in the sense
that he wanted what was best forthem in podcasting and he
wouldn't take crappy deals forpodcasters, and he was always

(11:28):
standing up for the podcastersometimes to his detriment,
right and and.
But he, he didn't care, he, hestood in the gap, he did his job
, he, he was always there, hewas always consistent, he never
missed things, like he wasalways at all these events.
He was, I mean, he was just,you know, he, uh, you know,

(11:49):
appreciated his service for thenavy as well as a service to
podcasters.
And he, he was just he.
He said what he believed and hedid what he said.
Yeah, man, that's not that's,there's not a lot of that.
I mean it's not a lot of that.
I mean it's not a lot of thattoday.
And I just appreciated him andhis commitment to it.
And he leaves a big he lives abig gaping hole in the podcast

(12:11):
space for sure.

Speaker 1 (12:12):
Craig said I was listening to the latest episode
of the new media show and whenhe heard the tragic news and he
goes, I felt like I lost afriend, even though I never met
him.
Yeah, yeah, yeah, it's my myfavorite thing to hear Todd say
was you know, I probablyshouldn't say this because I
knew whatever was coming wasgoing to be a doozy.
He was.
I'm sure he kept his secrets,but there were many that I was

(12:33):
like okay, it rhymes with right,grow soft, but I'm not going to
say who it is.
And you're like okay, soMicrosoft did what you know,
it's like so, but he was, and Imean I actually got it off eBay.
It's, it's on its way here.
I bought Todd's book.
It was the very first book onpodcasting and it doesn't
mention iTunes because it wasn'tin iTunes yet.

(12:54):
I mean it was the first book onpodcasting and you know he, it
was funny because I mean I wasin that meeting when all these
media hosts got together andsaid, hey, if we all got
together and rolled out thispodcasting 2.0, like if we all
picked one feature and then weall did it, then the apps could

(13:15):
do it and then we rolled outanother feature.
You know, then this would.
Todd saw where it's not goingto work.
Not because people can't worktogether, but you have different
levels of tech debt and somehosts can move faster than
others.
And so Todd came out of thegate with like, ok, here's seven
new features for Podcasting 2.0, knowing that that would be a

(13:40):
little more of a burden on thesupport staff, because it wasn't
that easy, but still not thateasy to do the whole streaming
Satoshi thing and all that.
He was just the first companythat publicly stated we're
raising our prices, you know,and that's not, nobody wants to
hear that.
But he also, again, was verytransparent, said well, look,

(14:02):
I've got a staff that getshealth benefits and you know,
the minimum wage has gone up andit's like all these things, and
they haven't raised theirprices in 20 years.
They hadn't raised their pricesand nobody wanted to move first
.
And Todd was like well, we gotto do what we got to do.
So you know it's.

(14:22):
He did a lot of firsts, you know, and was always.
You know, we all kind of jokeabout being an old curmudgeon
and I will take that moniker.
I agreed with everything Toddever said.
Most of the time there'sthere's a fun statement.
I agreed with Todd all the time, most of the time.
But when it comes to open RSS,me and Todd were, we're buddies

(14:42):
on that.
When it comes to open RSS, meand Todd were buddies on that,
yeah yeah.
The other thing about Todd is,you know we're all kind of
joking because you know, Toddwas a little rough around the
edges but on the inside he was.
I don't know what kind of candyis hard on the outside and
gooey on the inside.
He's like I don't know an M&Mor something.
But when you sat down andtalked to the guy nicest guy on
the planet he, you know a littleunfiltered and but but the

(15:09):
beauty of that is that was justTodd being Todd, like he wasn't,
you know, and he'd be the firstto say that he didn't have a
voice for radio.
And he in fact I think JamesCridland played a clip where
he's like, look, I butcher theEnglish language.
And he's like, look, I'm justsome guy that you know I did the
Navy.
And he's like, if I can do this, anybody can do it.

(15:29):
And so, yeah, it's.
And the other thing that it.
That for me is I think I had itmight've been Gordon Firemark or
somebody on about what happensif you die, like what happens to
your podcast.
And I remember that was likeprobably two years ago, if not

(15:50):
more than that, and I was like,yeah, I probably should do
something.
And then when my buddy, neilGalarte, died, about probably a
little over a year ago, I waslike, yeah, I probably should
get that in place and I stilldon't have that in place.
So that's actually one of thethings on my my, if nothing else
, I just need to put a.
It's funny because I'm in the.

(16:15):
This was my parents' bedroomgrowing up and I'm pretty sure
my brother could figure out thatif Dave has a will, it's going
to be in that closet on theleft-hand side, because my dad
would remind us every time Iwent to his house hey, you know
like he's nowhere near dying.
It was like, just so, you guysknow, in that closet upper and

(16:36):
you know like he's nowhere neardying.
It's like, just so, you guysknow in that closet upper and
he'd make us here's the box andlike, okay, so I'm gonna put
whatever I have there, so mybrother or whoever can figure it
out.
But uh, it's one of thosethings we need to, you know, to
figure out.
So there you go.
Well, which makes sense.
Todd was like a tootsie roll,yeah kind of crunchy, but you
know, sweet and gooey on theinside Because he cared about
everybody.

Speaker 2 (16:51):
He did.
He did genuinely, and we'rethinking about his family and
all those around him and, ofcourse, our friends over at Raw
Voice and Blueberry, andcertainly they have lost their
leader and he's going to be.
He'll be a tough, like always.
Everybody's tough to replace,but he was such a giant.

Speaker 1 (17:11):
And on that, blueberry obviously will miss
Todd, but it's not like they'regoing to fall away and crumble
Like you know.
They have people in place to.
You know there are I'm not sure, because I think there were
four or five people Like thatwasn't VC funded, there were a
bunch of people that threw themoney in the pot and they just
like, hey, we need a coder, weneed a, we need an accountant,

(17:34):
we need a lawyer, you know.
And so they found a bunch ofpeople you know, and so they'll,
they'll be fine.
Yeah, here we go.
Randy Black says I'm not.
Let me read this here.
He says some feedback from theLattice School of Podcasting.
So I put out an episode that Ihad from Todd from 10 years ago

(17:55):
when I was the head of the NewMedia Expo, and a lot of people
have said that it's interestingbecause that was 10 years ago
and a lot of what Todd saidthere is still absolutely true
today.
So Randy says you can makecontent that's remarkable.
That isn't remarkable for agood reason.
Bad can still be remarkable.
Well, that is true.

Speaker 2 (18:15):
Well, it's beauty in the eye of the beholder, right?
I mean, you can do somethingthat commercially isn't a
success, and if it hits oneperson I don't even know if it
needs to hit one person Like, ifyou're proud of it, if you
liked it, if you did it for you,it's good enough like I don't.

(18:36):
You know we just, it justdepends on what you're doing
with it.
So you know it's it it is.
You know, the value of what wedo is not always in a download
number, or it's not always in it, even how well it's received.
Yeah, well, for me to to thatpoint.

Speaker 1 (18:51):
I do not get the musician lou reed, I just I I
know I get it take a walk on thewild side, but other than that
I'm like he's just a and this isI'm not.
Is he foreigner?
Is he the foreigner guy?
No, no, that was lou graham.
Lou reed was take a walk on theSide and if you watch a
documentary on him, he was inthe Velvet Underground and

(19:12):
unfortunately it was just ajunkie with a microphone, in a
nutshell.
But at the time it was reallynew because, hey, we haven't let
a junkie on the microphone yetand so, yeah, so that's always
kind of, but yeah.
So.
Todd Cochran RIP.
It's going to be very weird togo to PodFest for me and A not

(19:33):
have Todd in the booth and B nothave Neil close Saturday night
as a DJ.
It's just going to be, you know, doesn't mean it's horrible,
just it's the new normal and itis what it is.

Speaker 2 (19:44):
Well, hey, listen, we've been doing this long
enough.
We're not getting any younger,right?
I mean, you and I are notgetting any younger and these
things are coming.
It is a, you know, it's a.
We need to continue toencourage the next generation in
this space.
Right, I don't I don't know ifI see that enough, like I don't

(20:05):
know if I see and listen there'splenty of younger younger than
me podcasters that are out there, so I'm not too worried about
it.
But you know, eventually, youknow we circle of life out of
this place and folks get to comein behind.
You know it will give someopportunities for some folks to

(20:30):
step in and step up and fillthat gap.
Right, that's always whatalways happens.
It's like you know, in the,when you're at the beach and you
dig a hole and the water comesin and it fills it back in right
, and so there will be there,there's, opportunities for
people now to fill that gap thatthat todd has has left that's
there we've got someopportunities right, and so
we'll mourn.
We'll mourn the loss and uh, andbe sad for his passing and be

(20:52):
sad for his family, yeah, um,and then we'll continue going on
and just continue to try to tohonor his legacy in the
podcasting space and for thethings that that he wanted to
see, that it'd be great to seevalue for value take off at some
point, yeah, or podcasting 2.0take off.
Listen, there's and there's,there's still folks who will

(21:14):
carry that, will carry that on.

Speaker 1 (21:15):
So well, and apple.
It's not implemented yet, butapple has agreed to start using
podcasting 2.0 chapters.
So which daniel just put out anew tool for at podchapterscom I
think I believe that's wherethat's at.
So if you're using somebodylike I don't know Libsyn, that

(21:37):
doesn't do chapters, yeah,podchapterscom is a new thing.
That what's cool about it is itdoes the 2.0 chapters, but it
also embeds like the old schoolway of doing chapters was to put
it in the MP3 file, and it doesthat too.
So you're covered in both ways.

(21:57):
So, yeah, so that's, the 2.0thing is slowly being adopted.
So that's probably partly dueto Todd and Jason over the whole
that little board thingy thatthey put together.
I want to say it's thepodcasting standards project.

(22:18):
Jody said what happened to Neil.
Neil unfollowed, or both.
Todd and Neil just had massiveheart attacks, just like boom,
and Neil was 59 and Todd was 61.
And as someone who is 6.0, thatscares the.
That makes me wet my pants,just just a little bit.
So, and again, that's why I'vebeen walking around the
neighborhood a lot this week.

(22:39):
So it'll be interesting to seewhere.
Oh, jody says I've been usingtesting Daniel's new offering
and it's great.
Yeah, I, I it does a thingwhere it will, according to Dan
cause.
You know, buzzsprout does this,captivate does that, and Daniel
is saying his AI and it looksreally impressive.
We'll go through and make maybea little better chapters.

(23:02):
Right now I've been usingBuzzsprouts like I just turned
on everything they have and theyhave they basically behind the
scenes.
They have Auphonic leveling itout.
They call it magic mastering,but it's it's really just
Auphonic, it's just built in andAuphonic has like an um remover
.
And so now Buzzsprout has an umremover and it does.

(23:25):
It doesn't remove, like Iusually go through descript.
But now what I do is I basically, you know, take the file that
we get done here I chop offbecause there's usually like a
second and a half of me going.
Is it recording?
Yet At the beginning and thenat the end, when the music fades
out, I usually trim that down,re-export it and now I just
upload it to Buzzsprout and go,turn everything on and it will

(23:48):
spit out titles for me.
It'll write show notes, which Iusually use like a paragraph
and a half from, and then I swapout the featured supporter of
the month or the week and itjust kind of does everything for
me, and I've listened to thelast couple episodes and, yeah,
it's not as like I used to takeout more than just ums, but the

(24:11):
stuff that's in is, in myopinion, okay.
There's nothing really toocrazy, so it's fun how these new
tools are getting better andbetter and you know, makes it
easier and easier.
We did have some questions fromthe chat room.
So Stephanie says what are yourthoughts on all the recent
email services prices changing?
Flowdesk is ending.

(24:31):
Unlimited.
Kit is raising prices.
Yeah, if you're on a yearlyplan, at first I was like, hey,
it's going up $100.
And then I was like, oh, it's$10 a month.
Mailerlite is adjusting theirplans.
Lots of people spinning from it.
Yeah, there are two ways tolook at this.
Number one is oh my gosh, I gotto find something cheaper, so I

(24:53):
get that.
That's the knee-jerk reaction.
Or you could go OK, I've gotthis tool that now needs to pay
for itself.
And an email list is somethingthat, if you've got your own
product or service, people areone click away from donating,
from buying from whatever it is.
You know, because that was myneed, my whole thing was do I

(25:15):
have a link set up for this?
I found System, which is a freetool.
Yes and yes, that is myaffiliate link and it's a little
bit like Go High Level.
It's one of those we like.
It almost does your laundrykind of thing and it does email.
It does courses, it does theircommunity actually looks okay.

(25:37):
It does landing pages.
It'll build a website for you,it slices it, dices it, even
juliennes, and it's free.
And I, I'm dying to get thevideo that.
I had somebody like demo it forme for about 15 minutes and I
said, hey, can I get a recordingof that?
And he said, yes, and I'm dyingto get the video.
I had somebody like demo it forme for about 15 minutes and I
said, hey, can I get a recordingof that?
And he said yes, and I haven'tgot it yet because I wanted to
share that with both the awesomesupporters and the School of

(25:59):
Podcasting, because the thingthat doesn't make any sense is
their free stuff.
They don't take any fees.
Now, I'm assuming they take thecredit card fees, they're not
going to eat those.
But Now, I'm assuming they takethe credit card fees, they're
not going to eat those, but theydon't take any additional money
.
And I'm like for the freeversion, because usually the
free version, not only do theytake fees, but they take a
little more and they're like no,we never take fees.

(26:19):
And I was like, unless you know, when you get up into the other
tier, so, but it's kind of likewe just mentioned with
everything eventually is goingto go up because every time and
again I don't want to talkpolitics, but in my travels when
you raise the minimum wage,everything gets more expensive.

(26:45):
So the more money that we'remaking doesn't buy more, because
now the guy at the grocerystore makes more money and you
know the guy at the McDonald'smakes more money and you know it
just kind of goes up.
So so many of these companiesnever raise their prices and yet
their employees, hopefully, aregetting some sort of raise.
Or if they do offer healthbenefits, health benefits are

(27:05):
nuts.
I mean, I know every year it'slike we're doing all we can, but
you know your monthly paymentfor your health benefits is
going up, you know whatever.
And when you multiply that byyou know 10, 50, 100, 200 people
, you know if you're in acompany like Gallup, like Jim,
it's a huge number of people andwhen you keep your prices the

(27:27):
same, all you're doing ischewing into your profits.
So it's the only thing thatsomebody made a point about Kit
was Kit spent hundreds ofthousands of dollars rebranding
twice and I'm like yeah, you gota point, you know.
But the other thing you have tothink about is you're like OK,

(27:47):
that's it.
Like if I wanted to move fromkit to system.
I've got all my automatedemails that I'd have to move.
I've got all my tagging, allthat automation stuff, and you
have to ask yourself is the timeI'm going to spend to learn the
new system, to set back up allthe automations?
Is it all worth saving?

(28:09):
You know four bucks a month or10 bucks a month, and eventually
you know if they keep raisingit, it does, but you know things
are going to go up.
That's just the way it is.
So, but it is funny because I'mright there with you, steph
it's kind of like ooh, is theresomebody cheaper?
I'm like well, maybe I need tolearn how to use my email If you
go to let me get it here.

(28:30):
I've been researching and I'mnow part of one of her groups.
Growthinreversecom is Chanel,and what Chanel does is I was
listening to her story and shewould spend like 30 hours a week
writing a newsletter and I waslike what?

(28:51):
But you ended up withinformation that you couldn't
get anyplace else and what shewas doing is just there's not
much on her website.
It's just hey, sign up for mynewsletter.
So if you wonder, how do yougrow a newsletter, well, you
have a page where the only thingthere is well, you're either
going to join my newsletter oryou're going to go away.
But she studies people that aresuccessful, hence growth in

(29:16):
reverse.
So she goes and finds somebodywho's doing things successfully
and then reverse engineers andgoes wait, how did they get this
to work?
And so I've.
Really, I met her at CE incleveland and was like huh,
that's kind of cool.
So I don't know, jim, anythingon your end going up any tools

(29:36):
oh yeah, I have every listeneverything especially on the
enterprise side.

Speaker 2 (29:40):
Yeah, you had a stream yard.
Yeah, oh, yeah, yeah, yeah, youknow for sure.
Yeah it let's, we've got it.
You know, like john jimango andchat was saying he he needs to
probably put a spreadsheettogether of everything that he's
spending on podcasting Duringthese times it's as we get close
to the end of the year, it'snot I was going to say probably
a good idea, because that's theway I say it all the time no, it

(30:01):
is a good idea to start gettingyou know.
One, start figuring out whereyou're at from a taxes
standpoint for next year.
But two, what are those thingsthat you're paying for and you,
are you getting all the valuethat you should out of them?
Because it's you know,sometimes we, we add, and we add
, and we add, but and then weforget and you're like, oh man,

(30:23):
I was paying for a subscriptionthat I'm not really even using
anymore.
I, I pay for Google.
I have a Google what do theycall it?
Workspace, whatever it is forsome email and some other things
that are in there.
I don't know.
I think I pay $12 a month peraccount and I have two accounts
and you think it's $25 a monthfor email right Now they haven't

(30:43):
raised their price yet, butit's coming.
So if you think we aredefinitely not in an era of
prices staying the same, friends, those days are over.
Dave, you and I have livedthrough a, historically, you
know, when we think about theeconomy over the last 30 years,
I mean, prices just haven'tchanged that much.

(31:05):
Of course there's alwaysinflation, right, but they just
haven't changed as much, evengoing through the Great
Recession right of 2008, 2009.
But definitely, the reality isyou got to, you know, so you
can't change it.
It's going to happen.
You got to shop around, but Ithink the first thing I would do
is make a good inventory.

(31:26):
What am I currently using?
What's the value that I'mgetting out of it?
How do I measure that value?
And then, is there an ROI on it?
And you don't always have tohave an ROI on something.
Right, you can do somethingbecause you like it, that's okay
.
But it would be a goodopportunity right now to kind of
start that process.
You could really get two thingsdone at once and start getting

(31:51):
ready for your taxes too, hereat the end of the year.
So it's never too early tostart thinking about those
things.

Speaker 1 (31:59):
Yeah I was trying to find.
I'm in a tool I use and there'sno way I can screen my screen
share without either A showinghow much I make a pod page or
I'm like.
So I can't do that.
But I use a thing calledMonarch money and what it does
is you now they?
They make you jump through 37hoops, but they tie it to your

(32:20):
bank and so every time somethinghappens at your bank it goes
into the software and what Ilove about it is it'll say, oh,
this is from McDonald's.
And I'll be like, oh,categorize that as fast food.
And then it goes, hey, like, doyou want me to do this?
Every time it says McDonald'sand I go, yes, so I rarely have
to go in and categorize whatthings are, just because I buy

(32:44):
the same stuff over and over.
Hey, this thing from Walmart itknows Walmart is groceries,
because that's pretty much whatI buy at Walmart.
And what's really interestingis at the end of the month you
can make a budget and say it'llsay, hey, this is how much money
I make.
And then here are my expensesand it goes hey, you got too
much month.
At the end of the money andyou're like, oh, oops, hold on,

(33:06):
maybe I don't, you know, andthat's when you go in and go,
wait, I'm not even watchingApple TV.
Okay, let's, let's cancel that,let's cancel this.
But it's an enlighteningexperience to kind of see at the
end of the month.
Wait, I spent $58 at McDonald's,like what is going on?
Or for a while it was streamingCause I had Hulu and Apple and

(33:26):
Netflix and Peacock and I waslike that's.
When I was like, wait, I'm notwatching half of these, like
what is the whole point?
Like I just canceled my AppleTV because it just dawned on me.
I was like, oh, it's time tomove on to Hulu because Murders
in the Building is on.
I'm like, ok, well, I'm addingone streaming service, it's time
to kill another one.
And it's what's alwaysinteresting is when you go to

(33:55):
cancel, they're always like whatif we gave you three months for
sneeze and a whistle?
And you're like wait, why?
Why was I paying eight bucks amonth when I could have gotten
it for a song, you know?

Speaker 2 (33:59):
So, yeah, it's you know, yeah, I sometimes obsess
about the nine, you know, the $9plan when I have a $99 plan,
that somewhere that I shouldreally be more worried about,
right.
You know the and, yes, a lot oflittle things add up, right,
but there are also some big.
You know.
There's some big things in ourbudgets that we should look at
as well and be like okay, can Iget a?

(34:21):
you know your McDonald's example.
You know it doesn't take.
Well, okay, let me talk aboutyou.
Let me talk about me.
We have a cafeteria at where Ilive.
I can get breakfast and lunchthere and it's super convenient.
Just walk in and tell them whatyou want and they put it on a
plate and it's delicious, right?
Well, I mean that can be.

(34:42):
You know you start spending andit's not like prices have gone
down there either right throughthis process, so it could be a
couple hundred bucks a month.
And then I'm angry that thenetflix thing went up by three
dollars.
You know you're like yeah, jim,you know there may be some areas
in your own.
You know, take the log out ofyour own eye first before you go

(35:04):
after the speck in yourbrother's eye.
So it is, it's you, it is it'syou know it is, it's it I think
it's that way in your budget islike hey, yes, there's little
things and a lot of littlethings add up over time, but
there may be some bigopportunities for you there to
make a change and they're worthlooking at.
Oftentimes they're sacred cows,though they are.
You know you've, you've got oh,this is my thing, like I don't,

(35:27):
don't mess with my thing,whatever that thing is Right.
Or, especially in this era, inthe podcasting era and I think
Danny was talking about thisthat you, you, you start on
something for free and you, youmay not even be using it for the
most part, but then the pricegoes up and you're like well, I
don't, like, I don't want to notdo it.

(35:48):
I want to do it but I don'twant to not do it because it's
been around for so a stream yardwas in this for me.
I mean, I've been on the streamthe ten dollar stream yard plan
forever.
And when they, it was likedivorcing, like I had, I like
stream yard Well, and I was like, oh, I don't know if I can use
it for my, you know everythingyou know.

Speaker 1 (36:12):
Yeah, jim's, jim john says I'm it's an internal
conflict.
He goes stream yard, doeseverything I need, but it's 750
a year.
I'm trying other streamingplatforms but they're just not
stream yard and that's when itworks like.
We use stream yard for yearsand never had a problem, never
lost a recording, you know.
And I tried riverside for therecord a recording, you know,
and I tried Riverside For therecord.
Riverside is, you know how wesay it's the best thing ever.

(36:33):
And then they change somethingand everybody hates it.
And then they fix the bugs andthen everybody loves it, except
it doesn't do this one thing.
We are definitely in aeverybody hates it area with
Riverside.
I used it for the first timeover the last couple of weeks.
The very first time I used it,it kicked my guest out a minute
and a half.
In the second time I used it, Ihad a horrible echo and I'm

(36:56):
like, okay, I'm just going tohang here until they fix the
bugs.
But yeah, danny makes a goodpoint.
The price increase at KIT is 35%.
That's a big jump and it didmake me.
That's when I was like I foundout about this system tool and
the problem I think with systemis it is a jack of all trades.

(37:17):
And the thing I like about Kitand it's funny because I still
call it ConvertKit and probablyalways will be is it does email,
like that's what.
Now they've added some thingswhere you can do.
You know you can receive money,you can sell products, so

(37:37):
they're kind of getting into thejack of all trades.
But I do like the fact thatthey do email.
But I was looking at what I useit for and can I do that on
system and I was like, hmm,because system's 17 bucks a
month if you're paying for itfor, I think, 3,000 subscribers
or something like that.
And I was like, hmm, and I didsee that and I need to verify
this.
I think if you buy a year ofany plan at System, they will

(38:01):
move your stuff for you.
And I was like, oh, now you'veremoved the time barrier, you
remove the time barrier, so Ijust have to.
It's just, it's one of thosethings where it always seems
that there's always one thingbetter, no matter what you move
to.
You're like, oh, I should havethat whole nine yards.

(38:22):
Stephanie says can you addmultiple accounts to Monarch?
Yeah, I have, I don't knowthree checking accounts and a
bunch of stuff there.
So, and my PayPal, if youwanted to, you could tie it to
PayPal.
So it's pretty slick.
I got that when I forget what Iwas using.
I've used Dave Ramsey's moneything and it was not bad, except
it would not stay connected tomy bank.

(38:43):
I was constantly justreconnecting, reconnecting,
reconnecting.
So you know, ralph says IntuitSimplify I've heard of that one
as well, which is part of, youknow, the whole QuickBooks
family over there.
Yeah, danny says I'll probablymove off kit.
They're pretty overrated, to behonest.
Use them twice now and theyhaven't really added much.

(39:04):
It's, yeah, it's one of thosethings.
All I have it do in terms.
I like the fact.
Well, they make landing pages,which is fine, but you know I
could make up my own landingpage in WordPress if I wanted to
.
Or pod page.
They do have a thing.
When somebody signs up now forthis, you know, let's like right

(39:27):
now I have a thing.
It's a content checklist, likehey, is your podcast growing?
Here's a checklist you can gothrough.
Make sure every episode has,you know, a couple of these in
it and that got a few peoplesigning up.
And when you sign up for thatit tags you as a potential
podcaster and adds you to mywelcome sequence where you get
to learn about Dave Jackson andwhy you should buy his stuff.

(39:49):
Okay, I don't know.
Oh, and they do RSS to email,which is an interesting feature
that I do not use.
That's the other fun thing.
Oh, but they have this feature.
Oh, really, how's that workingfor you?
I don't know.
I haven't turned it on yet.
A lot of times I'm very guiltyof that.
Oh, look at all the coolfeature sets.
Which one of those are youusing that one?

(40:09):
I did that a lot with guitarstuff.
I bought an amp that can soundlike anything and then I had
three sounds.
It was clean, dirty and reallydirty.
That was it.
It's like I can get a millionsounds out of this thing and I'm
using three.
Yeah, so it's kind of trickywith that.
Danny says StreamYard wanted tomove us to $500 year plan to

(40:32):
enterprise at $20,000.
Yeah, when you say enterprise,you better hold on to your
wallet.
Jim can probably attest to thatmore than I can.
For sure.
And I'm glad Danny said this.
I always hear Danny talk aboutthis platform and I always
forget about it.
He's using Boomcaster.
He says it's an excellentplatform and their streaming

(40:53):
options really came on this year.
So I trust Danny and so that'sone I always want to try.
See now Jody's having a greattime with Riverside.
I love Riverside, use it for allmy interviews, but I also pay a
producer to keep an eye on thetech.
Yes, that's always fun.
Yeah.
And then John says Riversidelooks amazing on paper.

(41:15):
I want to use Riverside if itjust did what it's supposed to
do.
And the guys at Buzzsproutbrought this up.
It is amazing that Riversideand Squadcast are two companies
that, in theory, do one thingremote interviews and yet if you

(41:35):
watch Reddit every three months, they suck at that one thing.
You know what I mean.
It's like can't you, you know?
And why do they suck?
Probably because they addedthis other new feature that
isn't really exactly part ofremote interviewing.
It's editing or it's whatever,or they added a calendar tool or

(41:58):
whatever.
Not.
Your core thing is recordingthat interview and they kind of
you know, drop the ball on thatbecause they listen to the
feedback of their audience.

Speaker 2 (42:07):
You know that's the danger in.
Yeah, you know somebody willcontact them say you know, I
love what you're doing from anedit, you know what we're doing
from a recording standpoint, butcould you make, could you add
it so I don't have to go, youknow so I don't have to go
somewhere else for my editing.
And then they're oh, oh yeah,this would be.
I mean, it's competition, right.
And then all of a sudden youhave all this bolted on well,

(42:30):
and I technology that doesn'twork I still say god bless
riverside.

Speaker 1 (42:34):
Because they have no idea what they're getting into
when it comes to hosting,because I had somebody this week
.
They're like, hey, I want toembed my player from pod page
into this other website and I'mlike, well, number one, pod page
is not a media host, we are awebsite.
Well, that's our lane, we justintegrate with everybody.

(42:55):
I said you'd have to go to yourmedia host and their media host
was Riverside.
I go, I don't know thatRiverside gives you code for
just a player that you can puton another website.
I said so and, as somebody whoworked at Libsyn for eight years
, your people will find new andunique ways to break your media.

(43:16):
So have fun with that.
At Jive says you know, thingsare bad at StreamYard when their
pricing page has everythingexcept the prices.
Yeah, that's never a good sign.
Yeah, when you're like, oh, howmuch is it?
And you're like, oh, click hereto schedule a call, like, oh,
that means expensive.
Yeah, I always love that.
There was a question in herefrom Ralph yes, I am finally

(43:40):
shredding the script andprompter and I wanted to know
some methods others use tocreate an episode idea and some
techniques others are using todevelop their content.
Well, you see me do it everySaturday.
I go to Reddit.
So I don't know if there's afinancial you know Reddit, I'm
assuming there is See what youraudience is struggling with and

(44:02):
then give them the answer towhat they're struggling with.
So for me, the school ofpodcasting I'm always looking at
a couple, couple differentthings.
Number one always somebodywho's somehow found a way to get
their show to grow, whetherthat's through content.
I have an interview right now Idid with somebody who is kind
of interesting because she'skind of a social person, like

(44:24):
social media, but yet was verytransparent and just saying oh
yeah, this didn't work, I triedthis and this didn't work, I
tried this and this didn't work.
And that's kind of, I think,going to be the theme of that
interview is, here's somebodywho wasn't afraid to fail
Because you got to try stuff,because what works for Ralph may
not work for Jim, what worksfor Dave may not work for Ed

(44:44):
Sullivan, who just had abirthday, by the way.
Happy birthday, ed.
So it's always kind of funbecause we're looking for that
one-size-fits-all thing.
And so, jim, how do you come upwith ideas for Home Gadget
Geeks?

Speaker 2 (44:57):
Well, let me just say I'm on Restream.
There's another that I movedfrom StreamYard For Home Gadget
Geeks.
I moved from StreamYard toRestream.
We stayed for work.
They threw us a bone and gaveus a pretty good deal.
Now that may change.
It's up for renewal heretowards the end of the year, so
that may change.
We'll figure that out.
But Restream has been good.

(45:18):
I want to go back to StreamYard.
To be honest, like I likedStreamYard, it worked perfect
for me and I never had problemsNot never, but I mean I rarely
had problems with it.
I never had problems not never,but I mean I rarely had
problems with it.
I certainly not the problemsthat I see all the time on, you
know, on their support sites.
But so you know, home GadgetGeeks is an interview show, so
you know.
But it's a gadget interviewshow.

(45:40):
So I try to, I try to listen towhat are the popular gadgets?
You know, 15 years ago when westarted the show folks wanted to
hear about.
You know windows and phones andand you know computers and some
of those kinds of things.
And today it's not those thingsLike.
We have robot lawnmowers andvacuum cleaners and all kinds of

(46:02):
gadgetry, of home automation.
So I think you just got to keepyour ear to the ground, so to
speak, and figure out, like,okay, what, what, where are the
topics?
And then I think you beinggenuinely interested and this is
, you know, just a generalstatement of you being generally
genuinely interested enoughthat you cover the topics you're

(46:24):
interested in it makes adifference when I'm covering
something that I don'tnecessarily am not interested in
, the interviews are not as goodas they are when I'm genuinely
interested in it.
So, as far as format goes onthe show, I think you've got to
be, you've got to figure outwhat's the best format for you,
right, because you're you willcreate a format that will draw

(46:48):
listeners.
If it's not you, then it's awhole bunch of work.
You know, I always said, youknow, I could fake it for about,
oh, a month or two on.
You know of being somebody I'mnot, and then eventually the
truth would come out I'm justnot that good at faking it Like.
It's a lot easier if you'rejust you.
No-transcript, I'm not his core, I'm not his core audience.

(47:43):
There's going to be people whoaren't going to listen to you,
right, for, for whatever reason,it's just not going to happen.
But Howard is Howard, hedoesn't.
That's you're getting exactlywho Howard Stern is when with.
With Brian Seacrest, right?
I mean, there's incredibletalent there, but you never know
.
Is that really, ryan, like youknow, you don't?

(48:05):
You just kind of don't know.
So it is.
Be yourself right, don't?
You just kind of don't know?
So it is.
It.
Be yourself right.
Create a, create a showstructure that works great for
you and then build things aroundthat.
That would be my advice we havesome good questions.

Speaker 1 (48:20):
Ralph was saying to this he goes.
No, I have the topic idea.
I'm talking about the actualcrafting part so opening,
opening hook.
Did you know that such and suchwait till you hear the blah,
blah, blah?
Welcome to the show.
This is where I help youraudience, whoever that is, do
whatever it is they're trying todo so they can benefit, however

(48:43):
they benefit.
I'm Ralph.
Today we're talking about this,which is what you just hooked
about.
Get to the topic as quickly aspossible, explain what to do,
how to do, what to do somethingthat's going to deliver value,
and at the end of that segment,either A you're ending the show,
because it's one topic per show, or you use your ending voice

(49:08):
which kind of sounds like thisright Transition music onto the
next topic, and then you do thenext topic with a little hook.
Did you know that?
You know, swallowing salivaover long periods of time will
cause, you know, brain cancer?
Whatever it is to get people togo wait what you know?
And then you do your thing, andthen you do your ending, and
then at the end, somewhere inthere, you could do a call to

(49:30):
action.
You don't have to do them atthe end Like, hey, buy my free
book.
It's good, honest, I will shipit to you.
Buy my free book.
And, by the way, where can Ifind my free book?
Here it is.
Here's the website, the website, the website, the website, your

(49:51):
call to action.
I know you just did it threeminutes ago, but that last call
to action and the last thingthey should hear is probably
your website and that's it.
You know, it's the whole.
It's the reason people say thisis because it's true.
Tell them what you're going totell them, although now I would
change that into hook them intowhat you're going to tell them.
Then tell them and then tellthem what you told them.
Sometimes you have to remindpeople of the value they just
got.
Don't go crazy on that, becauseI've heard people do the show

(50:14):
twice.
They're like, hey, and today Idon't know if you knew this, but
one plus one equals two.
And then they're like what didwe learn today?
We learned that one plus oneequals two, because if you take
one and you add it to anotherone, it gets two.
So two is what happens when youadd one and you're like, okay,
I got it the first time.
So the little thing at the endwhere you're just reminding

(50:38):
what's that main takeaway youwant them to get, and then just
do it and then listen to it andgo.
Does that deliver value?
Did I repeat myself?
Did I?
Is my volume good?
Is you know what?
Repeat myself, did I?
Is my volume good?
Is you know what?
And then you know.
And then now that is a formatSomebody had asked about.
How do I break away fromformats?
Is podcast content stuck on,zoomcast style interviews and

(51:02):
solo shows?
What are the kind?
It's either going to be oneperson or multiple, so I, I
don't know.
I'm going to do a podcast withno host.
It'll be very quiet.
It'll be up there with thesleep cast where you just like.
Welcome to the power nap.
All right, go to sleep, I'llsee you in 20 minutes.

Speaker 2 (51:20):
You know there's, there's creative content out
there.
I mean, yeah, the, the, uh, thecrime that's true crime mystery
.
That's true.
Yeah, that's true, mr.
Crime Religion you know thereare all those kinds.
Ralph says that in chat.
He says, yeah, he's finding,I'm finding that I'm a reactor
personality, not a generator.
So that makes it really hard todo a solo show.

(51:40):
No, it isn't.
So I decided to add in listenerquestions.

Speaker 1 (51:43):
Let me say this there you go, add a question.

Speaker 2 (51:59):
Bingo.
Well, because Ralph's reallygood at answering questions and
then just answer the questionlike the person is sitting
across the desk, reactionary insome regards.
I don't, I haven't, I didn't doa solo show for 12 years like I
didn't.
I still don't, I don't, I don'tlike solo shows, I don't want
to do them, I don't have they,they they feel yucky to me, so
to speak.
I get on my now.

(52:20):
I've done a few in the lastcouple years.
I've done a few, but I don't,that's not my gig.
Yeah, it's not.
So don't, don't, don't do that.

(52:41):
Yeah, don't, don't.
That's not your jam.
Reactionary on it.
And figure out some, you know,figure out some ways to make it
work.
By the way, the way you do itbest may not be super popular,
right?
I mean, you get, you get downto that, and it's a good point.
This is where our friends, youknow our friends, in the
industry, so to speak.
I'll put air quotes on that.

(53:02):
In the industry, so to speak,when you have a producer and an
editor and a director, they justtell you what to do and then
you do it, and you don't get alot of creativity unless you're
really famous, right?
So, yeah, it's a dilemma, butfind that thing that works best
for you.

Speaker 1 (53:21):
Yeah, todd the Gator says open with facts and figures
, that's always a good one.
Did you know that 47% ofchildren in Akron, ohio, didn't
go to kindergarten?
It's true, so that's always afun way to start.

Speaker 2 (53:35):
You know that Nebraska beat Akron last week in
football 68 to nothing.

Speaker 1 (53:42):
Wow, I knew it was going to be bad.
I'm sorry, dave.

Speaker 2 (53:45):
I'm sorry, I'm sorry.

Speaker 1 (53:48):
Because Ralph is a member of the School of
Podcasting.
Go into Docs on the left-handside, go into the library.
There's a whole thing there onhooks that you can check out.
Anthony says Anthony Arno,thanks for being here.
Buddy, when adding backgroundmusic over a guest talking, so
NPR style, what would be a goodDB level on audacity, so that

(54:08):
the music is not overshadowingthe guest, I usually don't look
at the level.
I mix with my ears.
I know it sounds.
I'm not being snarky, butthat's what I do, I basically.
And then I will listen throughmy headphones and then I'll take
them off and listen through myspeakers and it's.
It's weird.
Especially here's the trap thatpeople fall into.
They're on, you know, tune Realor whatever, and they find the

(54:32):
perfect song, this is the bestsong, and they love the song too
much that it's too loud becausethey love the song.
They're like I want to makesure the song and it's like, no,
it's just the background musicis there too.
I want to say, see, I just knowit's like this much.
I don't know what that level isLike.
If full level is this, it'slike half volume, and then I

(54:54):
usually just vote with my ears.
I don't know, jim, do youprobably do anything with your
business shows with?
You know mood music?
No, yeah, if any editors arelistening right now, not in the
shows that I do.

Speaker 2 (55:06):
We have added the Gallup.
Gallup podcast is kind of news,you know, it's like NPR or a
wall street journal style, andso they'll put little musical
interludes in between segmentsjust to kind of break them up.
But no, I, I, yeah, I've never,I've never thought I needed
music.
I mean, that's not true, causehome gadget geeks has a little
bit of a opening riff and I thenI use a closing, I have a
closing piece as well.
So that's not true, becauseHome Gadget Geeks has a little

(55:28):
bit of a opening riff and then Iuse a closing, I have a closing
piece as well.
So maybe that's not true.

Speaker 1 (55:35):
Yeah, ralph says I'd love to do a daily show.
Another person is really tough.
He might have his admin sit in.
This week I listened to a show.
I don't remember what it'scalled, I just know the guy
introduces himself as Meredith'shusband and Meredith is on the
show and this guy really knowsSEO and the bad news is I just

(55:59):
want him to.
Yeah, here's the show is calledMeredith husband SEO for people
who don't like SEO and the badnews is Meredith is on the show
and it's his wife and this is atypical sentence and I will be

(56:21):
both.
I'll be playing both the partof Dave and Meredith.
So if I'm talking to Jim and Igo, you know Todd Cochran, yes,
was a really great guy, yes, andhe's been podcasting for a long
time, right, like she.
Every time the guy takes abreath, she pops in and I'm this

(56:43):
morning.
I'm like I think I'm going tosend him a note because I really
like his show and he reallyknows what he's talking about.
I think I'm going to send him anote because I really like his
show and he really knows whathe's talking about.
But and I'm not saying getMeredith off the show, but just
my note would be.
Please let Meredith husbandwhatever his actual name is
complete his thought and thencomment on it.
But she's literally like, everyfour words, yes, exactly Right,

(57:06):
oh, and I'm like and it's oneof those things that once you
notice it it drives me nuts.
And I bet the reason she'sthere is because he doesn't want
to talk to nobody in the roomand I'm like that's great, but
she's, she's driving me nutswith the ooh, uh-huh, yeah,
right, exactly Right, right.
Is her her favorite one, right?

(57:27):
And I'm like you don't need toconfirm that what he said was
right, because if we thought hewas wrong we wouldn't be
listening to the show it's true.

Speaker 2 (57:34):
But that works in a conversation, right, we do.
We often do that when we'retalking to each other, right,
and so you just don't realizehow much of that actually
happens when you're talking tosomeone.
So it makes sense that forsomeone who's thinking about, I
mean, I really over the yearsI've had to stop doing that, and
you'll see me in this show.
You're talking, I sit back,right, I get away from the

(57:57):
microphone, push it aside, trynot to be that.
You'll see me respond and reactand shake my head.
If you're watching the videocan't see that on audio,
obviously, but it does take somework to to not be
conversational.
Now, if you want to beconversational, lots of you know
I hear this in group podcastsall the time where they're

(58:20):
really, they're in a.
This is it's particularly bad,dave, when they're in a room
together, because the vibe feelslike, yeah, we're in this room,
we're just talking, yeah, yeah,right, yeah, and we do that
again.
We do that when we're in person.
I don't know if we do that asmuch.
It's easy for me to take a stepback, push the mic away, allow

(58:41):
you to have the time to speakand the things to say.
So I think maybe the dynamic iswhat's causing that of them
probably being in the same room.
I would imagine when they, whenthey do that podcast, you
picture them looking at eachother and they're having.
I think I've done someinterviews that way and yeah,
they kind of take on that feelbecause that's what we do.

(59:01):
Those are normal conversationswhen we're in person.

Speaker 1 (59:04):
Yeah, yeah At Jive says.
I recall the podcast of twoSwedes reading the Ikea catalog.
I'm looking for stuff like that, inspired by that Devo
documentary.
Yay, devo, where are they from?
That's right, a K R.
Oh, I don't know how to do that.
Oh, and where are the weirdos?

Speaker 2 (59:21):
Don't hurt yourself.
Yeah, exactly.

Speaker 1 (59:34):
Dave threw out his back.
What was he doing?
He was trying to do an end.
It didn't work.
Feels like everything isplateaued.
I I do agree that it seems likeI haven't heard a show where
I'm like, oh that's, that's waydifferent.
It's either, like you said,solo interview NPR style.
A lot of weirdos out there.
I mean, oh, there's definitelyweirdos to use that term right
in a loving kind yeah, yeah, no,I mean they're still out there
you In a loving kinding yeah,yeah, no, I mean, they're still
out there.

Speaker 2 (59:50):
You just got to.
They're obscure, you got totrack them down.
They're not going to be aspopular and maybe they will be,
but you know, you got to usesome of those discovery tools.
Dig in on that.
This would probably be a goodplace for AI to be honest with

(01:00:12):
you.
Have a conversation with one ofthe AI assistants, so to speak,
about tracking down somepodcasts like that.

Speaker 1 (01:00:15):
That might I thought about doing discovery that way.
That might work for you.
Yeah, Ralph, says I think RushLimbaugh he used to speak to
some guy named Bo Snirdley andit just worked.
Oh, yeah, yeah, I find myselfgetting into performance voice
and that's what I'm trying toshed.
Well, there's performance voice, like I talk a little less
energy when I'm actually off amic.

(01:00:36):
But the problem is is, ifyou're like, I remember once I
was working with a client andwhen he went into mic mode he
was way up here Like he was holycow, like wow, he was ob,
obnoxious, sports guy kind ofguy and he wasn't doing sports.
He just I'm like, all right,well, let's give it a shot.
He's like okay, yeah, I'll,I'll give that a shot.

(01:00:57):
All right, everybody, what'sgoing on?
I was like literally like Whoa,where's that coming from?
And the problem is, if you makeeverything up here like this is
the point I'm trying to make,because it's important and
doggone it, you need tounderstand this point and you

(01:01:18):
never bring it back down, thenif everything is accented,
nothing is accented.
If everything is slow, thennothing is fast.
So and the other problem yourun into that is you know who
else talks like this.
Brothers and sisters, I'm hereand all of a sudden you're,
you're not talking to me, You'retalking at me.
And unless you want to be apreacher, you know and not not
all preachers talk like this buta lot of them do when they're

(01:01:38):
trying to make a point.
And then the whole sermon,brothers and sisters, is a point
and I'm trying to get you towake up.
You in the third row, dang it.
I'm trying to make them youknow and you're like, all right,
what's, what's going on?
You gotta you occasionally haveto bring it down and it's just
takes.
So just, you know what I do onthat is, there are times when
I'll have bullet points and Iwill accent two words like, just

(01:02:02):
to like.
This is where I really want tomake a point, like make a point
for one word and go that route.
But just yeah, john Germangoshut up.
Yes, we have a lot.
Back to the volume thing, randyBlack, I always duck the audio
down about minus nine or minus12.
Yep, that's about sounds, aboutright.
Jody Krangle from the AudioBranding Podcast says I use the

(01:02:25):
music.
My voice is now sore.
Maybe I shouldn't scream for aminute straight.
I use the music.
My voice is now sore.
Maybe I shouldn't scream for aminute straight.
I use the music created for meby my podcast, intro and outro,
which is a full song, segmented,you know, behind my intro.
Yeah, I mean, it really doescome down to somewhere in here.
I think I have, yes.
So here is some music, you know, and it's just a matter of like

(01:02:48):
.
Now I hear it in my headphones.
It's behind the scenes, but ifI keep turning it up we're close
.
Now the other problem you haveis you have musicians that are
going.
Is that A minor and a C?
And if I keep turning it up,you know, now we really hear the
music.
But also the actual guitars andthe little keyboard in my left

(01:03:09):
headphone is.
It also depends on the music,because if the music is in the,
if we get super nerdy, like,let's say, your voice is, you
know from this, like tone?
I guess not tone isn't right,but the actual note right.
If I talk normally here andlet's say this is an F sharp, my

(01:03:30):
voice is right now F sharpishand I bring in music that's also
F sharpie.
We're fighting for the samesignal.
That's not the right wordeither, but it starts to blend
in with the voice.
So you have to be careful withthat, that's so.

Speaker 2 (01:03:44):
Yeah, well, I was.
I remember, just as a sidetangent.
I remember going to a concertone time and you could really
hear the vocalists in.
You know it was.
It was in a room, it was notwell treated and I was like, so
I caught the audio engineer, youknow, at the end of the program
.
We were talking to him and Iwas just said I said my great
job mixing tonight, like I couldhear all the vocals.

(01:04:08):
And in in a room like thatthat's pretty amazing.
He said let me tell you mysecret.
He goes we've taken all theinstruments that have the mid
ranges where our vocals live.
So you know, as you're singingyou only have a certain range
that you stay with and then somego, some go higher and some go
lower, but there's a pretty,pretty defined vocal range of a

(01:04:28):
frequency range and he goes allthe instruments are the, all
their music is compressed orsuppressed in that so that
they're the vocalists are notcompeting with the music.
And we we run into that problemin pod.
If you're going to use musicright, we think all music is
good and if you've got like asecond ago you played the music
a little too loud and then allof a sudden I have to really

(01:04:50):
strain to hear you, or you knowI've got to work.
You know, if you're like yousaid, if your voice is in a, if
it's you have a higher pitchvoice, a lower frequency music
is probably better for you ifyou're going to play it
underneath that.
So, yeah, that stuff matters.
Do you have perfect pitch, dave?
Did you you were able to, orwere you just saying okay, I do

(01:05:12):
have the ability.
No, if I have if I have.

Speaker 1 (01:05:17):
Like I did this last week in church.
We were singing with a CD and Igo, what's the name of the song
?
And insert Christian soundingsong here.
So whatever, lift me up, praiseyou forever, whatever Right.
And I go, I don't know thatsong.
I said, lift me up, praise youforever, whatever Right.
And I go, I don't know thatsong.
I said I'll just play with it.
And she's like, well, wait, howare you going to play with it?
You don't know.
And I said, just watch, I go Anumber one, and I say this with

(01:05:44):
love and compassion you want totalk about things that are not
very original.
Most Christian songs Iaffectionately refer to them as
7-11 music it's the same sevenwords, 11 times, and it's
usually three chords tops andthen on the fourth verse we're
going to go up a half a step.
So it's once, I find, and it'sa matter of like, oh, and also,
if it starts on a piano, it'sprobably in C.
If it starts on a guitar, it'sprobably G or E or you know,

(01:06:07):
they're just it's you knowwhatever.
40 years of playing the guitar,I kind of know that, and so and
that's to me it's fun, I usedto do that because back before,
even before cassettes, the onlything I had was the radio and
vinyl, and so I would just turnon the radio and like whatever
came on the radio, I wouldfigure out how to play, which
works really handy when you'replaying in a bar and somebody

(01:06:30):
comes in and wants to playreggae and you go, I got zero
reggae chops and they play itanyway.
I mean, when I was at PodcastMovement, we knew we were going
to play one song and we did thatand then they went into another
song before I could get off thestage and I had to go over and
stand behind the piano player soI could see his hand, his left
hand.
Then I could be like, okay,we're an F, and once I knew we

(01:06:52):
were an F, it's, it's.
There's only so many placesyou're going to go in a song
there.
If you look at the Ed Sheerancase, when he plays like seven
songs and they're all the sameexact chord progression, you
know every 50 song has been.
You know it was all the samesong.
So but my favorite music trickis, if we go back to this is

(01:07:14):
when I'm I'm making a point andall of a sudden I really want to
get your attention and that'swhy you don't do that.
When the music drops off andyou're like, well, where'd the
floor go?
And you, you make your point.
That's the point.
That's always a fun trick to dowith music.
Danny says for most podcasts,consistent background music
doesn't work and it'sdistracting.

(01:07:35):
That would be me.
I'm like, please don't do thatBecause I'm going wait.
Is that a C minor?
Seventh Like that's.
I'm picking apart the music,especially if it's too loud.
That's where that.
As for doing a solo show, johnJumango says I use bullet points
instead of scripts.
It keeps you on point, but itdoesn't sound like I'm reading.
That just takes.
It's like anything else.
It takes practice.
And right now he says NoteJoyhas become my favorite app to

(01:07:59):
make show scripts.
I drag and drop audio and videoclips into the note.
I always forget you can store alot of like media in NoteJoy.
I have a bunch of.
I just took a really crappycourse on SEO.
I won't say who it's from, butat the end I was.
I was this close to going.
I think I'm going to request arefund because it was and I

(01:08:19):
should have known it, becausethe person there was an SEO for
podcasters and they they are atop 0.5% podcaster and I was
like that's a listen note, stat.

Speaker 2 (01:08:30):
And I'm like and it was yeah, so but Before you go
to our awesome supporters, letme wrap up the conversation with
this If you're going to riff,if you're going to get in there,
bullet points, whatever, justbe aware, right, this is the
danger of riffing, so to speak.
You will start repeatingyourself often.

(01:08:50):
You only have so many, you'llhave only have so many thoughts
in your head and you, you beginto start saying it the same way,
over and over and over and overagain.
And yes, you'll say you'rescreaming at me right now.
No, I won't, not me, okay,that's fine.
If you can't, if that's, ifthat doesn't work for it's, it's
fine.
Just be careful, you'll begin.
You know, if you go back to thewe were talking about Rush

(01:09:13):
Limbaugh the other day you know,rush is like Taco Bell.
He only had seven ingredientsand he just kept mixing them
together all the time.
Right, it was literally thesame things.
You know over and over and over.

Speaker 1 (01:09:31):
And Dave Ramsey is the same way.
It's the same veins.

Speaker 2 (01:09:32):
And.
And then, just to be fair, wedo the same thing here, like you
know, we're here every week, sowe hear ourselves.
Dave, you hear me say the samethings, I hear you say the same
things.
Writing it out or scripting itcan help you prevent some of
that, because it can.
You can make yourself say it ina different way.
Gives you a chance to edit itbefore you say it.
Of that, because it can, youcan make yourself say it in a
different way.
Gives you a chance to edit itbefore you say it's up.
Just a warning if you thinkriffing is the way to go, it's

(01:09:55):
got its dangers for sure.

Speaker 1 (01:09:57):
Okay, speaking of riffing, well, before that I've
realized something, as I was.
You know, you're talking, I'mlike, okay, cool.
And I look over and I'm like,hey, zoom isn't running anymore.
And I think there's a thing inZoom, even though I'm paying my
whatever 15 bucks a month, thatif nobody joins the meeting it
just nansely shuts itself off.

(01:10:17):
Because I'm like hey, where'smy Zoom window in case somebody
joins?
And I was like, oh, it's notthere, but somebody I hope would
be there would be.
You know that I get to see.
In fact, I get to see today Ifyou're an awesome supporter.
You got an email from me goinghey, we're doing group coaching
today and so you can be anawesome supporter by going to

(01:10:38):
askthepodcastcoachcom, slashawesome and be like one of these
people, likeaviationnewstalkcom.
Or if we just grab a SonicCupcake because it was Ed
Sullivan's birthday I think itwas yesterday, if I remember
right.
So, happy birthday to Ed.
And the show is brought to youby theschoolofpodcastingcom,
where you can get courses,coaching and an amazing

(01:10:58):
community.
Just use the coupon code COACHwhen you sign up.
And if you go, dave, I'vealready got a podcast.
Well then, come see me over atpodcasthotseatcom, where you get
honest, constructive feedbackand but wait, there's more.
That's right.
A free month at the School ofPodcasting, because there might
be something you missed.
You never know.
Check it out.
Podcasthotseatcom.
And if you go toAskThePodcastCoachcom, that is

(01:11:22):
using PodPage.
And if you want to try PodPage,go over to tripodpagecom.
And if you need more JimCullison and hey, who doesn't
need more Jim Cullison then youcan go over to theaverageguytv
and check out his show HomeGadget Geeks.
And it's time for the Wheel ofNames.
And shame on Dave, he does nothave the Wheel of Names.

(01:11:44):
I'm loading it as we speak.
There we go and you'll noticethat the wheel of names has
maybe a little bit of pictures,because we had some awesome
supporters that you know.
Things change and life moves on.
So if you want to be an awesomesupporter, you don't have to be
a $20 supporter, but that's whatyou're looking at.
So it could be Chris Stone atcastaheadnet or John Muntz, or

(01:12:07):
there's Ralph at FinanciallyConfident Christian.
Who will it be?
We click the wheel and it goesaround and around and around and
it looks like it's going to beYork, the one and only York from
Welcome to Earth Stories.
So if you like fictional funstories, check out York over at

(01:12:28):
Welcome to Earth Stories andYork, thanks for being an
awesome supporter.
And if you hmm, and if you,there we go found that we saved
you some time or we saved yousome money.
Maybe we even saved you aheadache today.
Maybe we kept you educated ormaybe we just flat out

(01:12:49):
entertained you, you can be anawesome supporter by going over
to askthepodcastcoachcom.
Slash awesome and just forgiggles.
Let's find out what here.
Let's do this with the screenthingy.
If I go over to dynamic content, we can see that last week the

(01:13:12):
featured supporter was Craigover at AI Goes to College.
And here it is.
He had 877 plays at thebeginning of the show.
So that's one of the advantagesof being one of the awesome
supporters.
If we scroll down here, one ofthe awesome supporters.
If we scroll down here, let'ssee Ed Sullivan has had 1,200

(01:13:32):
plays.
Jody Krangel has 2,247 plays.
So Glenn Hebert, who's won amillion times 2,941.
And what happens is it justgets tacked on at the beginning
of the show.
So if you're looking for a wayto support the show and if
you're lucky enough to be thewinner of the wheel of names
plus, of course, I should alwaysmention when you, when you're
brand new.
We give you a giant shout outat the beginning of the show and

(01:13:56):
if you have a question, we nowhave the.
The actual Zoom meeting is nowrunning, if you try to join
earlier.
Chris Nessie has a fun question, he says just for fun.
Chris Nessie has a fun question, he says just for fun.
So, jim, grab your phone.
How many unlistened to episodesdo you have in your podcast
catcher?
And so I will grab my phone.

Speaker 2 (01:14:17):
My, I'm using pocket.

Speaker 1 (01:14:19):
Yeah, let's see I have one, two, three, four, five
, six, seven, eight, nine, 10,11, 12 in my queue and if I go
to, oh holy cow, 111.
So there's 3, 4, 5, 6, 7, 8, 9,10.
Yeah, so probably somewherearound 30 episodes waiting for

(01:14:43):
me to listen to.
So that's and that's why, onone hand, now I have some shows
like Podcasting 2.0, I listen toevery Friday night.
That's my routine Friday night.
Go to Walmart grocery shop,listen to Podcasting 2.0,
because it comes out on Friday.
Thursday.
I listen to no Agenda.
Everybody else I just listen to.
Like James Cridland, I listenwhile I'm showering His daily

(01:15:06):
show, which is I have a playlistin Pocket Cast called Short
Shows, and so it's James, it'sJoe Polizzi from Content Inc and
the newsworthy with that girl.
I know she has brown hair, shehas a son.

(01:15:26):
What is her name?
That's going to drive me nuts,but anyway.
So the way I have it set up isI have my short show playlist
and then I have a queue.
So if I really like your show,I will have it like when a new
episode comes down, put it inthe queue and then I blow
through my queue.
And if I run out of that, thenI go into playlists.

Speaker 2 (01:15:57):
So I'll go into my marketing playlist or whatever
playlist I have.
But I.

Speaker 1 (01:15:59):
How many episodes do you?

Speaker 2 (01:16:00):
think you listened to a day One.
I just listened to the wallstreet journal podcast.
Now, there you go.
Then, when I have time, boy,it's amazing how like cause
that's a 15 minute podcast, soit's twice a day, so on the way
home, and then how much that'sgotten in the way of the other
podcasts, so then probably oneor two others.
I just got done listening toRandy Cantrell's latest episode.
Ah, there we go.
Whenever I need, like you know,you listen to the news and

(01:16:23):
you're like yikes.
So.
I listen to Randy.
You know I popped that in but Ihaven't been.
I'm a big windows weekly guywith with leo laporte.

Speaker 1 (01:16:33):
Yeah, there you go.
That's a.
That's what you've beenlistening to for a while yeah,
that, yeah, I have.

Speaker 2 (01:16:38):
Well, I listened to paul before he was even I mean,
I used to read his newsletterbefore he was on with leo.
So I listened to paul thrott,not listen.
I.
I've known paul longer thanI've known Leo and, and you know
, appreciate that podcast.
So that's, that's a weekly.
But I don't I'm not travelingas much as I used to, so I just
don't get to as many.
You know, as I used to havetime to catch them everywhere,

(01:17:01):
but I just don't.
And, to be honest, I watch alot more YouTube.
I know they're not podcasts,but I watch a lot more.

Speaker 1 (01:17:11):
YouTube.
I know they're not podcasts,but I watch a lot of content
made on YouTube I at lunch now,cause I use a G cast to stream,
cause I, my internet or my TVservice is YouTube TV, and so I
bought I used to have the Amazonfire and it was getting a
little old in the tooth and Ikept having to reboot it.
So I bought a G-Cast andbecause it's a Google device, it

(01:17:36):
comes with a YouTube button anda Netflix button, which I
thought was odd but nonetheless.
And when you hit YouTube itgoes oh, did you want to go to
YouTube TV or YouTube YouTube?
And I go.
These days we're going toYouTube TV or YouTube YouTube,
and I go.
These days we're going toYouTube I.
I.
The only thing I watch really onTV now is sports, and I watch
it after it's been recorded so Ican fast forward through all

(01:17:57):
the you know 8 millioncommercial breaks telling me to
go gamble my money away.
Erica Mandy is the host of thenewsworthy that's the woman I
was trying to think of.
But the fact that it has aYouTube button, you go over and
I'll throw some you know chickenthighs in the microwave to heat
up and while that's heating it.
I grab my remote, I hit YouTubeand what I really like and it's

(01:18:20):
kind of weird because YouTubedoesn't remember what I was
watching in the bedroom which iskind of annoying or in my
office, like if I'm watchingwhatever Jeff C in my office, if
I go to the living room and hitmy YouTube button, it goes back
to what I was watching in theliving room, like it doesn't
know Different accounts.

Speaker 2 (01:18:40):
Yeah, no, it's the same account it's really weird,
but there are times-.

Speaker 1 (01:18:47):
I'm probably bringing the history over or something,
right?
Yeah, I think that app is.
Yeah, there's.
There's some things in the TVapp.
There are times that I'm like,wait, where's the such and such
button?
Or especially if there's a, aQR code, or not a QR code, but a
button or something.
I'm like, oh, I want to clickthat.
It's hard to do on the TV but.
But there'd been times when Iwill have Jeff C shows on for my

(01:19:08):
lunch and I'll watch you knowwhatever 15 minutes of it and
I'll hit stop and go back and ifI don't finish it or whatever,
I'll come back the next day, hitmy YouTube button and there's
Jeff C, you know, and talking toConnor and the gang, and it
just picks up right where I leftoff.
So it's kind of annoying thatit doesn't pick up where
whatever I was on YouTube.

(01:19:29):
But there are times when I say,oh, yeah, I was watching that
yesterday, totally forgot tofinish it, so.
But yeah, I watch a lot moreYouTube on my TV.
So when you see that stat,that's partly me.
I definitely watch more YouTubenow than I did even six months
ago, just because I'll give youan example, and it was a little
too nerdy for me.

(01:19:51):
But Rick Beato does this greatchannel about music and the
music business and he got tointerview the guitar player from
Pink Floyd in that guy's studio.
So A information you can't getanyplace else.
I've never seen Dave Gilmour'sstudio.
And then the fact that heoccasionally would pick up the

(01:20:12):
guitar and play, and it was likean hour and a half and I'm like
this is so not a Jimmy Falloninterview on the Tonight Show,
where it's like okay, I heardyou, you know Jim, I heard you
had a funny, you know vacationstory.
And Jim's like, yeah, my kidfell down in the tent zipper and
blah, blah, blah.
And you're like, okay, and rollthe clip.

(01:20:33):
You know, this was like to thepoint where I'm like, wow, I'm a
guitar player and this is alittle too nerdy for me.
Like they went super deep and Iwas like I think this is why
YouTube is YouTube.
Like if you want to do aserious deep dive into stuff, it
was.
It was really really kind ofcool.
So how about you?
Do you watch more?

(01:20:54):
Well, it sounds like you watcha lot, it's all YouTube, it's
all YouTube.

Speaker 2 (01:20:57):
Yeah, yeah, I've, I've.
I just it's just easier, Idon't know, for me it's just
easier.
So, and I have some.
It's a great way to follow.
You know, I have some YouTubersthat would never say they're
podcasters.
They say they're YouTubers,right and they.
But they provide some greatcontent, some good lifestyle.
You know, I don't know, it'sjust like watching my friends,

(01:21:20):
so I enjoy it a lot.
It has cut into my regularpodcast though, that's for sure.

Speaker 1 (01:21:25):
That's it.
I used to listen.
I listen now to podcasts when Iwalk around the block or I'm
exercising or if I'm drivinganytime I drive I'm listening to
a podcast.
But yeah, I used to listen onmy lunch and now I'm watching
YouTube.
So, and what's interesting is,in some cases, like Kevin
Michael now and he needs to, heneeds to pick a fence and he

(01:21:48):
cause he's doing some thingsjust in audio and some things in
video, which is kind of fine,but his messaging is a little
messy because this is the growthe show guy.
And so there are times like Ihad actually unsubscribed from
his audio because I thought hewas just doing video.
He was really doubling down onYouTube, and I like Kevin audio

(01:22:10):
because I thought he was justdoing video.
He was really doubling down onYouTube, and I like Kevin.
And so I started watching allthis stuff on YouTube and then
something came across, I thinkvia email or something, that he
said no, no, I'm still doingaudio stuff.
And I was like, well, wait, likeif you keep making me dance
back and forth not that it'shard, but you know, it's kind of
confusing at times.
Here's a fun one that I willput in the um, yeah, no, and

(01:22:33):
this again is a brand new person, so we'll give them a break
here.
They say hey, tomorrow, me andmy co-host will be starting our
first podcast episode, lookingfor some good stories to talk
about on our podcast.
And that's when I get a like ifthis is your first episode and
you're already out of content,I'm like that's, that's not a
good sign.
So I would and I I left a note,I was like hey, like maybe

(01:22:57):
write out 10 topics you want totalk about one for each episode,
you know, and maybe and it'snot a no, but like if you're
struggling with content and youhaven't recorded episode one,
this may be a not now kind ofsituation.

Speaker 2 (01:23:11):
Well, maybe they're just going to chat, though.

Speaker 1 (01:23:13):
Maybe they're just going to get together and chat.

Speaker 2 (01:23:14):
Yeah, it's a chat.
It's a chat cast.
Yeah, it's just a chat cast,and that's okay too.

Speaker 1 (01:23:19):
Yeah, that's okay too .
And like if I recorded everyphone call I did with my best
friend and you would hear ustalk about how hot girls were in
the 80s and you know guitarsand whatever else.
And the fact that getting oldsucks.
You know like it's not a greatpodcast, but you know it's a

(01:23:42):
place to start, you know?
And again, nothing wrong withthat podcast.
Just don't turn around and askme why isn't this growing Like?
Because it's a conversation.
It's not a show in a way, butit's great therapy, if you.
You know that's another way tolook at it.
Here's a one.
I see a lot too.
How can I do a podcast with justmy voice recorder?

(01:24:02):
I have an Android phone, I havea built-in voice recorder, but
I can't upload it to YouTube.
Any suggestions outside ofSpotify?
I don't like Spotify and mywhole thing.
I get it that we all want to dothings on our phone because it'd
be easier, but at least in mytravels, getting files off the

(01:24:24):
phone so you can then uploadthem to your media host is not
easy on a phone To me.
I'm just like you can record iton your phone if you want, but
then have a Dropbox or something, because I know, even on an
iPhone, some apps will save itto like a folder on your phone,

(01:24:46):
but then you have to plug thephone in to be able to see the
folder that it saved it to Like.
There's just these weird littlehurdles that you have to jump
through to the point where I'mjust like you know, just because
you can record it on your phonedoesn't mean you should.
That's for me.
I call that painting withpeanut butter.
Just because you can paint withpeanut butter doesn't mean you

(01:25:06):
should, and I get it that.
It sounds like a great idea.
I'll just record it on my phoneand I used to have.
It might still be out there.
There was a podcast I did calledPodcasting for Free and that
was my thing.
I was like I think that wasback then there was a free
version of Dropbox and you wouldrecord it on your phone, you
would send it to Dropbox.

(01:25:27):
You would then get on yourcomputer and finish it in
Audacity and upload it towhoever the free host that
hadn't gone out of business yet.
Yeah, danny says auto-upload toDrive or similar.
Use Zapier to move to your host.
Is there Zapier on a phone?
I've never used Zapier on aphone.
I'm assuming that would makesense.

Speaker 2 (01:25:46):
But yeah, yeah, it could work.

Speaker 1 (01:25:51):
Zapier on a phone.
I'm assuming that would makesense.
But yeah, it could work.
Yeah, so then another.
I saw this and I was like, oh,this is a classic question.
I haven't answered this one ina while, so I'm like let's bring
that one back.
Then that is hey, how come myApple stats are different than
my media host?
So in this case, this was in aBuzzsprout group on I think this
was Reddit, and the reason forthat is when you look at Apple

(01:26:12):
stats, apple is only showing youpeople that listened on an
Apple device, audiences on Apple, and you had a hundred
downloads in Buzzsprout.
Well then, you're going to have40 people in your Apple podcast
, not a hundred, just to keepnumbers easy.

(01:26:34):
And so you know you'll also seelike for this show especially.
We get no love in Spotify.
I wonder why?
Only because I talk about howbad Spotify is every other week,
but we don't.
I don't.
You know, the only show I'veever had do really well in
Spotify was the podcast rodeoshow, where it would get like

(01:26:58):
three figures downloads andSpotify.
Everything else it's like 12,13, six, you know, maybe 20
every now and then, but I'venever been big in Spotify.
So, consequently, the numbersin your media hosts, whether
that's Captivate or, you know,blueberry or Libsyn or whoever,

(01:27:18):
those are always going to bedifferent than what you see in.
You know your stuff.
So with that one we will hitthe music and ask Jim, what's
coming up on?
Home Gadget Geeks.

Speaker 2 (01:27:30):
Yeah, thursday was 9-11.
So I just took the week off.
I was like so it was good, itwas a good week to take off.
But you know, if you want to goback, we've got episodes
available out there Some of thebest tech gadget conversation
you can have homegadgetgeekscom.

Speaker 1 (01:27:51):
Yeah, danny says Spotify is consistently low for
my shows and I'm okay with that.
You actually thought about, uh,that's a whole other thing.
I saw a video on just howmessed up the music business is
and a lot of it was aroundspotify and for I don't know
nine seconds I thought I mightpull my podcast from spotify and
I was like that's not reallygonna hurt spotify.
It hurts my listeners, the youknow both, both of them that are
using Spotify.

(01:28:11):
But on the School of Podcasting, as I mentioned earlier, I
interviewed a person bringingher on because she's kind of a
social, how to use social.
She has a bazillion people onInstagram and we talk about how
do you get people off ofInstagram to your podcast.
But also, I think the biggestlesson I got from her is she's
not afraid to try anything andif it works, it works.

(01:28:34):
If it doesn't, she moves on.
So that's coming up.
On the School of Podcasting, Iwas going to do part two of how
to grow your audience and itdawned on me that a lot of that
is my talk that I'll be doing atthe Empowered Podcasting
Conference, which is coming upnext week, I believe, or the
week after.
I know it's yeah something.
It's less than 10 days away inCharlotte, so I might put that

(01:28:57):
one on pause for a bit, untilafter I get back.
But thanks to the chat room,thanks to the one and only Jim
Collison for being here everySaturday.
Always appreciate hanging outwith you and if you're watching
on YouTube, like subscribe andring the bell and don't forget
to go to askthepodcastcoachcomslash.
Awesome.
Thanks to Dan from Based on aTrue Story Podcast and Mark over

(01:29:20):
at podcastbrandingco.
We'll see you next week withanother episode of Ask the
Podcast Coach.

All Episodes

Episode Transcript

Popular Podcasts

Stuff You Should Know

Dateline NBC

Cardiac Cowboys

.css-15opob5{left:0;position:absolute;top:0.8rem;} All Episodes

.css-14f5ked{margin:0;word-break:break-word;display:-webkit-box;-webkit-box-orient:vertical;box-orient:vertical;-webkit-line-clamp:2;overflow:hidden;}Beyond the Stage: Stripper Tales and Industry Insights

Episode Transcript

Popular Podcasts

.css-r6mb8g{margin:0;word-break:break-word;display:-webkit-box;-webkit-box-orient:vertical;box-orient:vertical;-webkit-line-clamp:1;overflow:hidden;}Stuff You Should Know

Dateline NBC

Cardiac Cowboys

All Episodes

Beyond the Stage: Stripper Tales and Industry Insights

Stuff You Should Know